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Campaign Hall of Fame: The ads that influenced the power brokers - Opinion formers and style leaders tell Campaign about the ads they think have changed society for the better. Compiled by Caroline Marshall

the issues and worthy causes that advertising has promoted - politics, public health, race and disability...Lord Kitchener wants you was more like a public service communication than an ad, but it moved more ... , Festival of Britain and so on. There s something queasily nostalgic about public service advertising ... the issues and worthy causes that advertising has promoted - politics, public health, race and disability ...

Campaign Hall of Fame: Chairman’s comment

and continues to score highly with Beeb.com, which remains distinct from its public service operation ... alternative to the Home Service or the Light Programme. And the pirate ship that was Radio Caroline ... importance is now being fully realised by industry and the public alike. In terms of audience reach ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

quantum leap in style. The direct appeal to the emotions, cajoling the public into enlisting ... , of course. It was arguably the first campaign to use emotional blackmail and the public felt uncomfortable ... nothing worse than bore the public into switching off their sets. Then, in the early 60s, a new ...

Campaign Hall of Fame. (Part 2 of 2)

by the public and press alike. 7. HEC PREGNANT MAN SAATCHI 1969 Title: Pregnant man Client ... was concerned about the potential reaction to the image from the general public and hesitated before ... by John Webster, the ads struck a chord with the public and ran for more than nine years. The star ...

MEDIA: CHRISTMAS RADIO TIMES: AN EXPERT’S VIEW - Is the Yuletide favourite a Christmas cracker or just a turkey, Nigel Marsh asks

This Christmas edition of the Radio Times proves the wisdom of the you should never judge a book by its cover cliche. In-between the execrable front cover and the mawkish Danbury Mint Millennium Teddy Bear ad on the back cover lurks an extremely good product.

CLOSE-UP: PEOPLE’S JURY - Familiarity can breed content. Tesco’s Dotty and the kids from Safeway top our poll again, Richard Cook finds

the great British public showed that familiarity in advertising rarely breeds contempt by voting the latest...Christmas wouldn t really be Christmas without the reappearance of old favourites. And this year the great British public showed that familiarity in advertising rarely breeds contempt by voting the latest incarnations of the Tesco and Safeway campaigns into first and second place in this month ...

MEDIA: FOR THE RECORD

pounds 150 million to pounds 200 million in to developing and marketing internet services next year...an extra pounds 150 million to pounds 200 million in to developing and marketing internet services next ... research service to investigate the long-term effects of point-of-sale 6-sheet posters outside supermarkets. The new service, Maiden POS Posterspan, will launch next year. The Guardian ...

PERSPECTIVE: Official - advertising can be sexy again in the new millennium

. Normal sceptical service will be resumed on 13 January (but don t forget Campaign s Hall of Fame...Herewith a hippy millennium-type column in which I detail foolishly how much Campaign loves you. Normal sceptical service will be resumed on 13 January (but don t forget Campaign s Hall of Fame ... , but does anyone really believe there are not in the restaurant industry, retailing, the civil service ...

FCB depicts harrowing scenario in land-mine spots

Shea FCB has given its services free to produce the campaign, which will attempt to sweep away what the charity says is the public perception that the problem of land-mines no longer exists. It claims ...

CAMPAIGN DIARY: Guinness ad gets odd reaction from visitor

( the totally artificial taste! ) also cost many nira but it won a Brown Pencil from the State of Public ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.