10 Dec 1999
| by BERNARD INGHAM
? Goverments
- presumably socialist - would require their propagandists. But public
affairs divisions...? Goverments
- presumably socialist - would require their propagandists. But public
affairs divisions ...
. And what would be
the point of consumer PR if we were told to take or leave the products
and services ...
26 Nov 1999
| by RICHARD EDWARDS
talking point. We may not be number one in terms of volume but we are
number one in terms of public ...
no
change in the supermarket s PR strategy of communicating on value,
quality, Britishness and service with personality. Although Tesco has
probably received more good publicity than its competitors, with its
high ...
19 Nov 1999
| by MARY COWLETT
these messages to consumers and government, Iceland is
weighing up the advantages of hiring in external public ...
to carry the Freedom Food
endorsement on all produce on its fresh meat counters.
However public ...
food retailers feel they are simply responding to
what the public wants.
Whatever ...
12 Nov 1999
| by DAVID MCCORMACK
Supermarket retailer Iceland is priming itself to hire its first
external consumer PR and public...Supermarket retailer Iceland is priming itself to hire its first
external consumer PR and public affairs consultancies.
The plans are at an early stage and form part of a comprehensive
overhaul ...
: We are looking at the
budget and at using a public affairs agency for the first time.
Berg ...
05 Nov 1999
| by RICHARD EDWARDS
, as chairman of its UK public affairs
practice...., as chairman of its UK public affairs
practice.
Grant will take responsibility for the nine-strong UK public affairs
team. This forms part of the agency s pan-European public affairs
division, which ...
fire safety campaign aimed
at the commercial and public sectors and will lead its UK team ...
05 Nov 1999
| by RICHARD EDWARDS
of the retailer s latest bid to open up the
company to the press and public....Marks and Spencer is to assign each of its board executives a
specific PR minder as part of the retailer s latest bid to open up the
company to the press and public.
The move is aimed at improving communication channels between the
decision-making executives and the media. It had been ...
05 Nov 1999
| by MARY COWLETT
it relates to its customers. The
company s brand values - ofquality, service and value - are essentially ...
01 Oct 1999
| by RICHARD EDWARDS
Following the negative publicity generated by Tango and Findus
sponsorship of last year...Following the negative publicity generated by Tango and Findus
sponsorship of last year s Christmas lights, the Oxford Street
Association (OSA) has appointed Camron PR in a bid to attract positive
coverage this year. The lights will have no corporate sponsors and the
pounds 15,000 it costs to finance ...
24 Sep 1999
| by RICHARD EDWARDS
of the service that companies now expect of the
public relations industry: not just a pile of clippings ...
the right publication for the brand you are working on,
well-targeted editorial can generate huge sales ...
publications and between stylists,
and maintaining a cohesive press image around the world, she says ...
17 Sep 1999
| by SOPHIE BARKER
Electrical retailing giant Dixons has appointed Mario Dunn to the
new post of public affairs head....Electrical retailing giant Dixons has appointed Mario Dunn to the
new post of public affairs head.
Dunn will carry out a routine review of Dixons public affairs account
with its longstanding agency, GJW.
His remit covers UK and EU public affairs for all parts of the Dixons
group ...