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Campaign Hall of Fame: Chairman’s comment

and continues to score highly with Beeb.com, which remains distinct from its public service operation ... alternative to the Home Service or the Light Programme. And the pirate ship that was Radio Caroline ... importance is now being fully realised by industry and the public alike. In terms of audience reach ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

quantum leap in style. The direct appeal to the emotions, cajoling the public into enlisting ... , of course. It was arguably the first campaign to use emotional blackmail and the public felt uncomfortable ... nothing worse than bore the public into switching off their sets. Then, in the early 60s, a new ...

Campaign Hall of Fame. (Part 2 of 2)

by the public and press alike. 7. HEC PREGNANT MAN SAATCHI 1969 Title: Pregnant man Client ... was concerned about the potential reaction to the image from the general public and hesitated before ... by John Webster, the ads struck a chord with the public and ran for more than nine years. The star ...

MEDIA: FOR THE RECORD

pounds 150 million to pounds 200 million in to developing and marketing internet services next year...an extra pounds 150 million to pounds 200 million in to developing and marketing internet services next ... research service to investigate the long-term effects of point-of-sale 6-sheet posters outside supermarkets. The new service, Maiden POS Posterspan, will launch next year. The Guardian ...

MEDIA SPOTLIGHT ON: CABLE TV - Telewest and Flextech line up for vertical integration game. A merger made in heaven or a mis-match? Alasdair Reid ponders the alliance

interactive services over the next three years - including retailers, financial institutions ... , the managing director of Quantum New Media Services, questions the relevance of vertical integration ... to supply NTL with channels for its digital cable service was heartening for those who feared that a ...

Fru Hazlitt takes Yahoo! sales job

the creative services department. Hazlitt joined Capital in 1993 as group sales manager but was promoted ...

MEDIA FORUM: How digital changed the media landscape in 1999. With all this merger mania around, one or two people in the media business could be in for an extremely brief Christmas break. Along with all things digital, consolidation loomed large in the i

it s hugely embarrassing for Trinity Mirror from a public relations point of view but I can t agree ...

CAMPAIGN INTERNATIONAL: ISSUE - Millennium campaigns. Are the party poopers missing out? Those who dodged the year 2000 bandwagon may now be kicking themselves

-based products and services like the telecommunications, airlines and automotive sectors, is another factor ...

CLOSE-UP: LIVE ISSUE/1999 REVIEW - The year that adland took digital media seriously. Key industry figures talk to Campaign about what they felt were 1999’s hot issues

of marketing services at Orange. New media has had a great impact on the advertising industry ...

MEDIA HEADLINER: Scheduling taskmaster aims to outfox the large TV stations. David Bergg is keeping his plans for Sky One’s future secret

his job-packed background. His first media job was at Air Services, selling airtime for independent ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.