to remove filtersEDITORIAL: The figures don't add up for alcohol advertising critics
20 Dec 2001 | by CRAIG SMITH, Editor
been helped by politicians, who are often far more comfortable gaining publicity by attacking ...
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NEW MEDIA: Copella launches site to extend its appeal to young
20 Dec 2001
initiatives." Haygarth Group is part of French marketing services group High Co. ...
ANALYSIS: Is alcohol the new tobacco? - Alcohol advertisers fear that industry self-regulation may not be enough to ward off tough ad restrictions, writes Matthew Arnold
20 Dec 2001 | by MATTHEW ARNOLD
warnings "pointless" and "unlikely to work". ISBA director of public affairs Ian Twinn slammed ...
America's permanent pastime - The Lowbrow Lowdown
17 Dec 2001
groceries at a specific store (location, service, quality, hunger) no longer existed, even a more impressive ...
OPINION: Cowen on ... Cobra
14 Dec 2001 | by MATTHEW COWEN
, the public's perception of brands on the tube isn't exactly highbrow. It's ideal for direct response work ...
PRIVATE VIEW: This week BMP DDB's Larry Barker is joined by his comedian Dad Ronnie for a slice of Private View turkey and several crackers
14 Dec 2001 | by LARRY BARKER, the creative director of BMP DDB and RONNIE BARKER, currently resting in Oxford
- the BBC's interactive service Agency: Duckworth Finn Grubb Waters Writer: Simon Riley Art director ...
Alcohol warnings slammed by ISBA
12 Dec 2001 | by Tania Mason,
. ISBA's director of public affairs Ian Twinn said there were better ways of solving the problems ...
Dome hits the headlines as Budweiser court cases continue
07 Dec 2001
in the process. Coffee Republic failed to generate the same publicity as WH Smith, but it also announced ...
HOTLINE: Associated British Foods appoints agency
07 Dec 2001
Associated British Foods has appointed the Palmer Hargreaves agency in Leamington Spa to raise awareness of its Speedibake range of part-baked frozen food and pastries among leading supermarkets and the food service industry. ...
MEDIA PERSPECTIVE: Carling's defection to music seems to be perfectly timed
07 Dec 2001 | by DOMINIC MILLS, dominic.mills@haynet.com
felicitous timing-wise. As our sister publication, Marketing, reported last week, Carling has ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
