The latest instalment in BT's 'Bringing people together' ads showcases the telecoms company's free messaging service, BT Answer 1571, with a naughty vignette of young love and old age. The 40-second spot, created by Abbott Mead Vickers BBDO with media by The Allmond Partnership, breaks ...
- the BBC's interactive service Agency: Duckworth Finn Grubb Waters Writer: Simon Riley Art director ...
NTL launches the Christmas Channel this week, featuring festive season fare of games, promotions and competitions created together with content partners including Domino's Pizzas, iTouch and Halifax. The channel is available on NTL's broadband cable, narrowband and digital interactive TV services. ...
Orange has commissioned Lowe Live to produce a cinema foyer postcard campaign alerting consumers to the mobile network's WAP cinema service guide. Three executions will promote its WAP content, which gives information on cinema locations, film listings, programme times and movie reviews, which Orange supplies ...
attached to the Zurich financial services rugby sponsorship ad, featuring Peter O'Toole. Winning ... involving 75 Mazda MX5s, service station revenue was up by 16.8m (more than twice as much as the fuel ... Marketing Services 9,655,000 14,877,000 -35.10 21 Interfocus ...
markets and the continued weak showing in dotcoms, telecoms and financial services are expected to drag ...
watch more ads or just don't bother with the interactive service. Millionaire interactive does not constitute a breakthrough. The service is limited to ITV Digital and cable viewers with digital sets, so ...
Virgin Mobile is launching a multimedia campaign to target students with its range of services. The campaign, through Liquid Communications, aims to win over UK students with the chance of winning one of ten houses for a year, rent-free. The "big red house" campaign uses a variety of online ...
make an ad," he continues, proving that his cynicism about marketing services applies to adland ...
. Before joining Thus, Gordon held a variety of marketing posts in the telecoms and financial services ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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