18 Dec 2003
body the Public Relations Consultants Association (PRCA), Graham Lancaster, describes the average 10...realised they could cut fees and in some cases get snappier service by switching accounts to the young ...
to recreate the best parts of small-agency culture and service. Hill Knowlton launched a guerilla ...
the past six months, particularly in competitive sectors such as pharmaceuticals, financial services ...
18 Dec 2003
service," says Peachey.
"We gave it a difficult couple of briefs this year (the other was to promote BT's new directory enquiries service) and it came up with some excellent campaigns, which were well ...
over the year, having already won the Public Relations Consultants Association's Best People ...
15 Dec 2003
| by Gordon MacMillan,
released to the press creating a public relations nightmare. This time around, with Saddam, the US was able ...
12 Dec 2003
| by Joe Lepper
synonymous with private involvement in public services, would take a hammering from the media.
Notably ...
Carine, head of comms at Jarvis subsidiary Accommodation Services - the division that runs the Private ...
12 Dec 2003
month staff get cash to choose three CDs for public airing) after a trip to the Brixton Academy to see
12 Dec 2003
, it will have a circulation of 25,000, encompassing managers and senior practitioners in the children's services
12 Dec 2003
| by Joe Lepper
the reputation of David Blaine and his encounter with a cynical British public arguably fared less well ...
, Westminster City Council and the capital's businesses, upset by weeks of disruption to the service, also ...
Communications in an attempt to improve the battered reputation of the service.
FEBRUARY
With bated breath ...
12 Dec 2003
| by Jo Bowman
publication or TV programme targeted was approached with an angle that would be most likely to appeal ...
that the idea that rugby had an image problem was long gone, claiming it was no longer a rough game for public ...
12 Dec 2003
executives of BP, Tesco and Ryanair, and the head of the home Civil Service.
Oh, and Prince Charles, Lord ...
12 Dec 2003
| by Helen Gregory
promoted Justgiving.com, the online charity sponsorship service.
People could post pictures of themselves ...