, mortgages and Home Response 24, its new 24-hour home emergency service for heating, electrical and plumbing ...
MindShare has held the account since the agency was created in 1998 out of the merger of the media operations of Ogilvy & Mather and J Walter Thompson. The account had previously been with O&M's media department since the 1960s. A spokesman for the financial services giant in the US told the Wall Street ...
LONDON – Financial services firm Allianz Cornhill is using a CRM drive aimed at boosting revenues...The financial services group's customer database was rebuilt a year ago by WWAV-owned marketing services firm Identex. The records have been segmented and profiled to provide behavioural and geo ... . The information will allow the financial services giant to cross-sell its home and car products to customers ...
wide publicity. They feared a barrage of criticism over its warning that inflexible working methods ... to juggle our resources to match demand but we're in a client service business and clients demand service 24 ...
wide publicity. They feared a barrage of criticism over its warning that inflexible working methods ... to juggle our resources to match demand but we're in a client service business and clients demand service 24 ...
by the impending government review of the BBC, which is likely to lead to the corporation having to take its public-service ...
media auditors and the economic downturn. This year, the service has handled relatively small ... on this year." However, Paul Phillips, the company's director of media and advertising services, said the AAR ... provided a different service. Kerry Glazer, the managing director of AAR, said: "The AAR has a reputation ...
media auditors and the economic downturn. This year, the service has handled relatively small ... on this year." However, Paul Phillips, the company's director of media and advertising services, said the AAR ... provided a different service. Kerry Glazer, the managing director of AAR, said: "The AAR has a reputation ...
will run in ethnic media publications. The ads were written by Paul Ewen and art directed by Samrai Singh ...
the $150 million account for the mobile phone service Nextel Communications, while TBWA\London was awarded ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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