15 Oct 2004
| by Tom Williams
as its director of comms and public policy after four months.
While some expected Vodafone CEO Arun ...
to the Queen
2000: MD Europe, Centrica
2004: Director of comms and public policy, Centrica
2004: Group ...
03 Sep 2004
| by Gidon Freeman, gidon.freeman@haynet.com
, and therefore lacks the contextual knowledge to make routine customer service bear fruit?...'s leading call centre service provider ICICI OneSource has brought in fresh media advisers in the form ...
, Mew is exploring trends in both the procurement and management of PR services. Readers can help ...
03 Sep 2004
| by Lynne Roberts
themed content and services available to subscribers, which included football-themed ringtones, score ...
-the-line activity, so PR was focused on product benefits and services.
News releases were sent to UK national ...
media to demonstrate key services, such as a breaking-news ticker service, SMS and video alerts ...
13 Aug 2004
first customer title, Bites.
It supports its entertainment and messaging WAP service of the same name ...
the Bites service. However, he says it is also used to build the credibility of the brand, and third ...
the dice on customer publications, but continued commitment to producing valued lifestyle media is required ...
23 Jul 2004
| by Donna Werbner
free 1571 answering service and conducted consumer surveys, donating £1 for every survey returned ...
.
Results
MORI research found that the public's spontaneous recall of BT's association with ChildLine has ...
16 Jul 2004
with the disposability of mobile phones and service contracts - especially pay-as-you-go - and the battle in the 16 to 24 ...
on lack of contracts and price - its 3p text service is one of the cheapest in the UK - Vodafone chooses to differentiate itself through content and its service portal Vodafone live! aimed at 18 to 30-year-olds. 'The key ...
07 May 2004
| by Gidon Freeman
of public relations which most corporate chiefs do not share. Even the use of the word Warehouse ...
domestic service talktalk' in a bid to attack BT's overwhelming historic market dominance ...
with the press,' he says.
Courting publicity
The anecdote he offers to underline this point is telling ...
02 Apr 2004
| by Donna Werbner
-store marketing initiatives. To raise awareness of the initiative among parents, children and the general public ...
27 Feb 2004
| by Adam Hill
concentrated on early-adopter staple publications such as Dazed & Confused, Vice and skateboarding title Juice ...