14 Dec 2005
amount of publicity with its
inspired idea for the relaunch of HP Sauce in February, when it arranged ...
campaign for APACS (The Association
for Payment Clearing Services) to increase consumer awareness of how ...
12 Dec 2005
| by by Sam Matthews
& Berland Associates has been appointed as worldwide chief executive of WPP Group public relations agency...executive of PSB.
Howard Paster, WPP executive vice-president for public relations, said called Penn's appointment was recognition of the close relationship between PR and the and measurement of public opinion. Paster said: "Bringing Mark Penn into the public relations orbit has the promise of new thinking and new ...
09 Dec 2005
The public trust TV programmes. Official information is often complex,
and the power of TV can best explain it. We want to fix this. We are specifically licensed by Ofcom to allow factual ...
. It's taken us a while to get the simplicity and power of our novel
proposition across to the public ...
09 Dec 2005
service....But far from lacking teeth, our service has provided IPA members with an
effective method of tackling malpractice, and action has already been
taken in one of the cases on which you reported. Working with the PRCA, and others, we have also produced 'Finding an
Agency', a best-practice pitch guide ...
09 Dec 2005
Youth marketing specialists Cake have, we learn, bagged a contract to promote a mobile service...Flirtomatic is billed as 'the UK's first cross-platform flirting
service' and allows subscribers to flirt with 'fellow members' via their
handsets and online. People can upload photos and send ...
's digital team will initially 'seed' the service online 'by
targeting a database of opinion formers ...
09 Dec 2005
Diary can reveal that Andy Spinoza has finally rebranded his Manchester
agency, Spin Media, as Spinoza Kennedy Vesey Public Relations. When Spinoza founded the agency in 1998, he tells us the word ...
public sector briefs it is no longer desirable.' Spinoza reassures us, however, that he has no plans ...
08 Dec 2005
| by Anthony Hilton
Certainly in PR terms Deutsche Boerse has got it all wrong – the more it threatens to suppress Seifert's book, the more it publicises the book. If his erstwhile former employers swallowed hard and ignored him, Seifert would find publicity much harder to come by – like most business books, his would ...
08 Dec 2005
| by Alex Black
to highlight the firm's retention of its consultancy services and show corporates the advantages of employing a big four accountant that could offer a 'full service' of tax, audit, corporate finance and consultancy ...
08 Dec 2005
| by Ben Page
. But if you are working for an organisation that provides goods or services to masses of people – and employs..., and satisfaction among the public is lower, too. Some of this is of course determined by the delivery of services ...
As a public sector comms practitioner, you must be able to get out of your silo and engage with the most potent form of communication the organisation has – word of mouth. Without this, even the best ...
08 Dec 2005
West Berkshire Council senior public liaison officer Yvette Jones has been elected chair...The appointment comes amid radical change in the social care sector, with child and adult services to be provided by councils separately, following the publication of the Children's Act 2004. 'There are big changes and there has never been a more important time for the ASCC,' said Jones. Jones takes over from ...
to remove filters
