to remove filtersAvenue A expands with DNA purchase
09 Dec 2005 | by Larissa Bannister
a global network by buying the UK full-service digital agency DNA....of years about servicing their accounts globally and we have partnered with agencies in the past, but over ...
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Hotline: Feather Brooksbank appointed to handle Scotsman Publications account
09 Dec 2005
for Scotsman Publications. It will work across newspaper brands such as The Scotsman, Scotland on Sunday
Media Headliner: Smith forecasts a bright future for research
09 Dec 2005 | by Ian Darby
-leading research and publications for Group M that will span the entire marketing services world. As one agency ... ZenithOptimedia's now-famous publications. Every agency should have a character like Smith but they are in short supply. His publications, most prominent being the quarterly adspend forecasts (covering 60 ...
The World: Wellington - Universal and McCann to merge into FCB
09 Dec 2005
The merger, which will be completed before the end of the year, has been triggered by McCann's poor performance in New Zealand this year, and will see the agencies relocate to FCB's Wellington offices. The McCann brands will still exist servicing global clients such as Coca-Cola and MasterCard ...
Media: Chatter
09 Dec 2005
't mean you automatically think: 'I love them and want to get my telephone service from them, too ...
Mother and WCRS pitch for £10m Armani task
09 Dec 2005 | by James Hamilton
necklace. The ad triggered 74 complaints from the public, who argued that it could encourage paedophiles ...
Close-Up: Live Issue - Do advertisers need global digital specialists?
09 Dec 2005
marketing mix." The problem for clients looking for a global digital agency is that there are few full-service ... is the worldwide chief executive of Isobar, Aegis' full-service digital network, which counts Adidas among its global clients. The network has not yet met its stated target of a full-service office in every top ...
Andrews Aldridge lures HTW's Timms
09 Dec 2005
at the 2004 DMA Awards for Star Alliance. In 2002, his hitchhiker mailing for the AA's breakdown service won ...
The Insider's Guide to Production: Post-Production - Post pioneers
09 Dec 2005 | by Helen Stanley, Framestore CFC
artist's eye, what does the Great British public vote as its favourite TV spot? A bunch of string puppets ... the ones the public loves most. And vice versa. So while I look back fondly on dancing milk bottles, Joe Public stays faithful to the PG chimps. It is also worth remembering just how young the digital visual ...
Top Performers of 2005: Direct Agency of the Year - Rapier
09 Dec 2005
in service brands. While some might think that restricting its offering in this way could limit the agency ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
