to remove filtersNews Analysis: Short-term gain, long-term pain
20 Dec 2006
there is no public figure on how many people have redeemed the voucher, it is believed to have been downloaded about ...
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Gospel choir stars in new ad campaign for uSwitch
20 Dec 2006 | by by Jennifer Whitehead
LONDON - Online comparison service uSwitch is using the post-Christmas financial panic period...In a campaign created by Miles Calcraft Briginshaw Duffy with media planning and buying by Starcom Direct, uSwitch will promote its credit cards, loans and broadband price comparison services, among ... campaigns throughout 2007, some of which will promote specific products. Other services it offers ...
Gmap Consulting appoints Cawcutt to head up analytics
19 Dec 2006 | by by Alex Donohue
Systems to develop a range of new data service products. If you have an opinion on this or any other ...
Visa Europe raids Levi Strauss for chief marketer
18 Dec 2006 | by by Mark Banham
was responsible for advertising, public relations, digital, CRM and trade marketing programmes for Levi's iconic ...
Swiftcover hands email marketing to Mailtrack
14 Dec 2006 | by by Daniel Farey-Jones
LONDON - Online-only car insurance firm Swiftcover has appointed digital marketing services company
News brief: More Th>n looks to add legal-advice division.
13 Dec 2006
offers legal advice only to home-insurance customers, but is looking to expand its services.
TfL appoints McLeod as head of marketing
12 Dec 2006 | by by Mark Banham
of free newspapers on the Tube network, and will also take charge of educating the public on London ...
Co-op Bank wins best TV ad with ethical campaign
12 Dec 2006 | by by Alex Donohue
The winning commercial aired this summer and was part of an integrated campaign aimed at highlighting the company's ethical credentials. It featured members of the public voicing opinions on subjects ranging from climate change to human rights, and how easy it is do something positive. Zoe Shore ...
Midland Mainline appoints ICLP for reward scheme
12 Dec 2006 | by by Maria Esposito
this year with a package of new benefits and services. Nicola Farmer, product manager for retention ...
Businesses call on Brussels to open up postal market
12 Dec 2006 | by by Alex Donohue
of universal services. But it can only grow if postal operators become more responsive to users and that ... the needs of data and direct marketing services in respect of its postal regulation changes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
