Adwatch: Twinings - 'Zing in the dingaling'
20 Dec 2006 | by George Bryant, Managing partner and head of planning, Abbott Mead Vickers BBDO
I like Stephen Fry. He is a man not short of a few brain cells, who would be good in anything. They say celebrities sell; they don't. Good celebrities do, and this one does. I like the writing. Too often the ad industry tries to complicate things in an effort to seduce the public and impress peers ...



