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Carat takes Kellogg media from Mindshare

19 Dec 2008 | by Staff

believe Carat is offering us a strong platform combining efficiencies, service and effectiveness ...

Burger King launches meat-scented fragrance

17 Dec 2008 | by Staff

it. The fast-food chain's latest promotion follows on from a publicity stunt at its UK chain earlier ...

Top 10 Marketing moments of 2008

17 Dec 2008 | by Nicola Clark

became public enemy number one - presenting a huge marketing challenge for finance brands as sales ...

US court lets smokers sue over 'light' cigarettes

16 Dec 2008 | by Staff

, associate general counsel and client-services senior vice-president for Altria, said in a statement: "While ...

Public Affairs: Lilly hunts for PA help

12 Dec 2008 | by Gemma O'Reilly

Pharma firm Lilly is holding a pitch for its UK public affairs account....The firm's entire public affairs activity is up for grabs and pitches have been taking place this week. A decision is expected in the New Year. Lilly currently uses FD for some public affairs work but the new brief is said to be much wider and FD is believed to have been invited to repitch. UK government ...

Media: Hit or Miss - Food Standards Agency slammed for handling of Irish pork scare

12 Dec 2008

Tests on slaughtered pigs in Ireland and Northern Ireland showed some pork products contained potentially harmful dioxins, threatening the £400m a year pork industry and potentially putting the public at risk. 'Hunt for the poison pork,' shouted the Daily Mirror, while The Times claimed consumers had been ...

Biggest brands: Top 100 advertisers 2008

11 Dec 2008 | by Amanda Nottage

.02bn. It was a very busy year for some advertisers. The public feud between BSkyB and Virgin Media had ...

Rick Stein launches food range

10 Dec 2008 | by Alex Brownsell

The range, launched at Selfridges this week, includes Red Onion Confit, Plum Chutney and Roasted Tomato and Cumin Salsa variants. The packaging for the range was developed through a partnership between the team at Stein-owned The Seafood Restaurant and the University of Brighton's School of Service ...

Ramsay brand unaffected by affair allegations

09 Dec 2008 | by Vox pop

has been cheating on his wife according to members of the public interviewed in the latest Brand...the public's opinion of him and if it would put them off his mini-empire, which spans books, restaurants and TV shows. The public's opinion of him varied from "really awesome" to "repulsive" but most agreed ...

Campaigns: Public sector - WRAP tells public to end food waste

05 Dec 2008 | by Alex Black

react. Would it just be seen as another example of a 'nanny state' dictating to the public ...

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