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Royal Mail price hikes expected to hit DM budgets

, but compete on price with their standard sven to 10-day service. Hiking bulk prices will remove much ... parliament within a year. Retailers are trialling an evening delivery service within the M25 ...

OFT cracks down on 'deceptive' promotional blogging

people purchase products and services and the importance of online advertising continues to grow. The OFT ... for products and services as well as editorial content." An OFT spokesman said the action "will provide ...

Helen Edwards on Branding: Snakes and Ladders

, concierge service and private bar. A more expensive night out, sure, but it's not all about the film ...

Helen Edwards on Branding: Not all it's cracked up to be

with Marketing's sister publication, Campaign. Since the conference audience is dominated by marketers ... s when they dropped services such as market analysis and media planning to focus on above ...

Editor's Comment: Sky's the limit

m UK households with a range of energy services, including maintenance and repair. The plan ... services; so, further extending its influence over people's homes represents the logical expansion of its ... technicians. Crucially, Sky has also been trialling its energy service on its 16,500-strong UK workforce since ...

Monocle launches winter paper Monocle Alpino

, launched a summer publication this year called Monocle Mediterraneo. Monocle Alpino will be available ... ." The publication, which will be edited by Monocle s London team, will include features such as which architect you ...

Jeweller Boodles bows to online sales trend

its traditional service-led approach....encouraged store visits for service-led sales. Online customers will be able to buy products up to a value ...

Helen Edwards on Branding: Back to basics

... Then it tells you that the cash service is not available. Next customer! In Santander's defence, it took on the woeful outfit that was Abbey, with its notoriously poor systems and lamentable customer service ... could choose to interact with the product or service - all the touchpoints that are voluntary, sensory ...

Own-brand products push strong growth for Sainsbury's

with the growth of our channels and services as we continue to extend our offer to more customers. We now have ... Accelerating the growth of non-food and services Rolling out new retail channels Growing supermarket space ...

Helen Edwards on Branding: The contrast ratio

the upgrade of just one aspect of their product or service. For example, many hotel chains have begun ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.