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Public Sector: Road safety

A YouTube clip of a moonwalking bear that had 10 million hits was released by Transport for London as a road safety campaign. The viral - made by ad agency WCRS - asks watchers to count passes between a basketball team then asks if they saw the bear.

Cannes Lions recognises PR

2009. The new PR categories will be divided into sector-related PR, product and service, and technique ...

Profile: Donna Imperato - Straight-talking and self-aware

healthcare practice, Cohn Wolfe 1995: Senior vice president/director of client services, Burson ...

Cadbury picks Red Consultancy for gorilla sequel

is to build on that and develop a campaign of behaviour that surprises the public at street level.' Last ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.