IPG launches full service agency Pickle in India
30 May 2008 | by Bindu Nair Maitra
will function as a full service agency and will handle business that conflicts with IPG's older agency Lowe...IPG's other agency in India SSC B Lintas will be merged with the new outfit. Pickle will now service the former's existing accounts, besides pitching for new business. Pickle is being headed by Sumeet Chatterjee, (pictured, left) formerly with The Times Group, who has taken charge as president ...



