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Think BR: Innovating in service markets

Clever innovations in service markets can create truly engaged customers, write Rosemary Bayman...service and its price, services are in danger of becoming commoditised. Without a unique value proposition ... , real, game-changing innovations in service markets are uncommon. The introduction of cash machines in financial services and flatbeds in the airline sector are rare examples, but while those who introduced them ...

Apple welcomes former Dixon boss with £36m 'golden hello'

on customer service and relationships with suppliers. News of Browett's windfall comes days after Tim Cook ...

Brand barometer: Coffee shops, which one is most prominent online?

segmentation of interest is defined in conjunction with Marketing (two weeks before the publication date). 2 ...

Media360: John Lewis marketer Craig Inglis on surprising consumers

's established penetration and reputation for quality and services by getting core shoppers to visit more ...

John Lewis partners Kuoni for first 'shop within a shop'

said the full-service Kuoni partnership will represent its first "shop within a shop". The Kuoni ... in the customer service area, adjacent to John Lewis' Gift List departments. Technology, including iPads ... strong customer base in our travel insurance services, so opening travel concessions in our shops feels ...

Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

as a glorified Waitrose delivery service for wealthy West Londoners. - Developing the company ...

Sainsbury's chief praises marketing as annual revenue hits £22.3bn

Sainsbury's price perception whilst retaining the benefits of our heritage in quality and service." King ... -on-year growth, up to 800m a year. The Click Collect service is now in more than 900 stores with around 50 ...

Tesco extends branded portfolio content with TV plans

produces the publication. The Kids Book Club is currently online-only, but the retailer is considering ...

MasterCard unveils PayPass digital wallet

MasterCard is to launch a new digital wallet service, which it claims will offer consumers...further global roll-out in 2013. The service will include in-store contactless payment technology and a ... companies, including most recently O2 last month , have recently unveiled "wallet" services. MasterCard ... and pin'." According to King, the service will be marketed around the concept of "simplicity" and a ...

Boots revamps pharmacies to reflect specialities

of the business following changes to NHS service provision in the UK....the different specialist services provided in store. Peter Bainbridge, director of pharmacy at Boots UK, said ... means "different pharmacies offer different services moving forward". Currently the NHS uses national commissioned services, but these will be replaced by clinical commissioning groups that will have more autonomy ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.