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Media360: John Lewis marketer Craig Inglis on surprising consumers

's established penetration and reputation for quality and services by getting core shoppers to visit more ...

OMD retains £10m Shop Direct search business

of support and services including mobile and data management. Dan Clays, who started as managing director ...

Tesco extends branded portfolio content with TV plans

produces the publication. The Kids Book Club is currently online-only, but the retailer is considering ...

Unilever tops 2012 Marketing Society Awards nominations

Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ... Financial Services Nectar Philips Avent WDMP Employee engagement Benecol (Johnson ...

River wins brief to publish Co-op event magazine

, including food, farms, electrical, pharmacy, banking, legal services and funeral care, to provide ... and inspiring event and we're delighted to be supporting it in the publication of their magazine" Selina ...

Facebook's Everson urges marketers to 'make a bet on us'

users on mobile in the public filing, so it is absolutely an essential part of our experience. From a ...

Think BR: How can brands harness the power of NFC?

of communication that will link digital and physical spaces' interaction with brands. Financial services ...

Trading places: this week's people moves

.com , the IAC-owned search-and-answer service, has parted company with its senior global marketing director ...

Getting behind the IAB figures: Media experts on the rise of mobile

claiming that 24% of consumers have bought a product or service via their device, while 38% of respondents ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

have bought a product or service via their device, while 38% of respondents to its Mobile Online ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.