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STOP PRESS: AxiCom joins forces with JHBS

TECHNOLOGY: Tech PR firm AxiCom, led by MD Julian Tanner, has joined forces with Oxford-based direct marketing agency JHBS to provide a more complete promotional and sales service for UK and European tech companies. ...

MEDIA: Briefs - Hale to edit new Coolwhite news channel

Coolwhite.com, the upmarket weddings site, is to launch a news service to help plan the 'big day'. Edited by Charlotte Hale, formerly of Conde Nast's Brides magazine, it will be updated daily, carrying details of promotions in related areas such as fashion, catering, beauty and travel. The idea is to offer ...

PUBLIC RELATIONS AWARDS 2000: Campaign - The Parker Bishop Award Best Crisis Management Campaign.

WINNER Aborted Maiden Cruise of P&O Cruises Superliner Shandwick International The maiden voyage of P&O Cruises' new superliner, the pounds 200 million Aurora, on 1 May 2000 was prefaced by two weeks of concentrated promotional activity, the climax of almost three years' publicity work ...

Diary: H&K calls in the Karma boys to encourage the public to try an Oasis

Next week Hill and Knowlton will attempt to gain coverage for a carnival-type float for client Schweppes to promote its still fruit drink Oasis.

FOCUS: TELEMARKETING - A direct line to sales success/As companies recognise the power of call centres in developing one-to-one relationships between clients and customers they are also acknowledging the need to involve PR in communicating brand values th

services company, b2, that went live in mid-May. Telephone staff were selected for their communication ... an exceptional level of service to customers, says Calcom client services director, Matthew Taylor ... and introduce additional services such as international coverage. The calls have significantly reduced ...

Sponsorship: Sponsorship reaches for World Cup goals - This year’s football World Cup is the biggest ever and for official sponsors the tournament represents massive exposure. But the PR effort doesn’t end once the sponsorship deal is sign

own communications team of four at the tournament, led by director of public affairs David Davies ...

STOP PRESS: Franklin Mint hires Ludgate for Diana work

Ludgate Public Affairs has been appointed by the Franklin Mint to handle PR following a US lawsuit...Ludgate Public Affairs has been appointed by the Franklin Mint to handle PR following a US lawsuit filed by the Diana, Princess of Wales Memorial Fund in an attempt to prevent Franklin from selling its Diana tribute plates and dolls. ...

CAMPAIGNS: Selling the idea of Sitting Ducks - Product Promotion

-by-ball cricket commentary. As this is the only on-line information service to access the closed networks ... . As Cityscreen is a text based service it seems certain that many of the current discreet negotiations ...

CAMPAIGNS: PRODUCT LAUNCH - Taking the thrill out of road kill

grip on information flows. The flurry of publicity made it vital that messages from Bite, SCi ... publicity, he said. I was not aware of a huge PR hype, yet the media coverage was still good. ...

CAMPAIGNS - Drivers given star treatment - Financial Services

with the nationals, receiving coverage in publications from the Sun to the Daily Telegraph. It was also covered ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.