Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding
04 May 2012 | by Kim Benjamin
to the market, and with traditional companies altering their products and services to take advantage ...
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Youth and social media
04 May 2012 | by Sarah Gale
which email address they should have, which messenger service is the must have of the moment ...
Sainsbury's enters music download market
03 May 2012 | by Matthew Chapman
download service to improve its online entertainment offering....The new service will be hosted on a Sainsbury s entertainment website and provides customers ... existing range of CDs, games, film and books catalogue." Sainsbury's created the download service in ... " albums will be sold for 4.99. Sainsbury's will encourage take-up of the service by offering the first ...
Olympic organisers must prepare for huge demand on mobile network, says eBay
03 May 2012 | by Matthew Chapman
campaign to lobby for 4G data services in the UK, which will lead to faster mobile data speeds. The UK ...
Europe's 'chilling' data reforms will deter a UK Facebook or Twitter
02 May 2012 | by Sarah Shearman
, to government and the public sector, and to the UK economy as a whole, " they write. They argue ... of ecommerce goods and services, exporting 2.80 for every 1 imported. The letter said that the proposals ... are also currently a net exporter of ecommerce goods and services, exporting 2.80 for every 1 imported ...
King of Shaves takes on Gillette with online subscription offer
02 May 2012 | by Loulla-Mae Eleftheriou-Smith
consumers a subscription service that delivers three razor blade cartridges for £3 a month.
My YouTube ad of the week: Sushma Sagar, Banana Republic
01 May 2012
. What better way to communicate this than to throw a heap of it on to an unsuspecting public ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ... Financial Services Nectar Philips Avent WDMP Employee engagement Benecol (Johnson ...
Microsoft targets ebook market with £185m Barnes & Noble investment
01 May 2012 | by Sarah Shearman
The deal will involve Microsoft taking a 17.6% stake in the subsidiary and rolling out the "Nook" ebook platform, based on Barnes Noble's service, across its operating system Windows 8. Windows 8 is expected to launch in the autumn and will be available across a wider range of tablet devices and Microsoft ...
Royal Caribbean appoints OMD for search and social
30 Apr 2012 | by Maisie McCabe
the growing demand among clients the two services to be integrated. RCL Cruise's media account is handled ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
