LA celeb agency in London launch
16 Sep 2005 | by Anita Chabria and Ian Hall
LOS ANGELES/LONDON: US celebrity publicity firm PMK/HBH, which represents stars such as Kate
CONSUMER: Taylor Herring is handling this month's launch of student-targeted mobile phone service
LOS ANGELES/LONDON: US celebrity publicity firm PMK/HBH, which represents stars such as Kate
aged over 25 as its target audience, being more likely to use the directory for services associated ...
This will be the first time esure has hired an agency to handle its public affairs. Last month, esure became the first UK insurer to announce that it would not offer home insurance cover to residents living within postcodes in the UK that it identified ...
The move comes weeks after Yell appointed investment banks Merrill Lynch, Goldman Sachs and JP Morgan on a mandate believed to be in preparation for its initial public offering (IPO). Yell, which owns ... every day, but few would look beyond the service they use, such as Yellow Pages, to understand ...
The Cheshire-based agency was appointed without a pitch and has been briefed to raise the profile of NTL Home's broadband internet service, which allows consumers to access digital TV, internet ... rollout of its new broadbrand service. 'The north-west is an important patch for us. We appointed Mere ...
Lewis will work across all corporate, B2B and consumer PR as well as supporting the Powered department, which offers internet service provision. The agency replaces LeFevre Communications and Band & Brown Communications, which handled PR for broadband and narrowband PR respectively. Tony Henderson, BT ...
WORLDPOP: Worldpop, the youth marketing company that went into receivership (PRWeek, 16 November), has been acquired by iTouch, the mobile phone business. Worldpop shifted from being a pop content provider online to concentrate on services for 16 to 35-year-olds, such as SMS and e-mails, earlier ...
Online mobile services company T-Motion has hired Brands2Life to handle consumer, corporate and trade PR as the company rolls out its UK WAP services. T-Motion is the mobile content arm ... the consumer work would involve introducing consumers to mobile services such as dating, online chat ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.