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Ikea overtakes John Lewis as nation's favourite retailer

in its score." John Lewis continues to top the polls for service by a 10-point margin and also holds ... "; John Lewis won the "service" category, and sister brand Waitrose was top for "quality". Hinton said ... , but in prioritising quality, service and range. Consumers have higher expectations from their preferred retailer ...

We'll Call You: Sony Ericsson

Mole isn't too keen on change when it comes to brands and services. Can the handset manufacturer...taken over by Sony. What does this mean for me? Sony Ericsson Nothing. Services will not change on the handset. It is not going to change any of the services we provide. Instead of two companies being joined ... Yes, because nothing is going to change with the service. Verdict 8/10 The call-handler remained ...

Mars UK to enforce 'calorie cap' across chocolate lines

's daily diet by 2020. The Public Health Responsibility Deal, launched a year ago next month, has turned ...

Subway's UK marketing chief on putting health and value at the heart of the brand

, it remains ahead by about 200, with a portfolio of 1526 outlets. In the past year, Subway has made public ... and sexy in advertising while continuing to deliver high-class service'. THREE CHALLENGES FACING AKHTAR ...

MPs to quiz beauty marketers on body confidence

will be Sue Eustace, director of public affairs at the Advertising Association and Louise Terry, L'Oreal UK ...

Forward Thinking Essays 2012: The public has the power, Richard Millar, Hill+Knowlton Strategies

What did we learn last year? We learned that there is one true 'superpower': public opinion ... been challenged and undermined by the power of public opinion. There is a growing gap between the public and the institutions that serve them ... detached, aloof and out of touch, be they politicians ...

RFU adopts player focus to tackle media setbacks

-the-scenes footage. The RFU also plans to open up training sessions to the public, in an attempt to foster ...

PR Agency of the Year: The Red Consultancy

service, from Orange and Barclaycard. Videos of the process have been watched by more than 100,000 users ...

Thomas Cook hits back with publicity campaign

Publication of the letter from interim chief executive Sam Weilhagen is a quick riposte to a campaign taken out by rival TUI last week, which tried to capitalise on Thomas Cook's woes. The TUI ... no impact at all on the holidays and services we deliver for our valued customers." The decision ...

Telling a great story together, Miki Haines-Sanger, Golden Goose PR

of integrated activity, coming up with the timely ideas that inspire the public and media alike....Radio 1. Integrated campaigns work brilliantly when PR-led ideas that involve the public are used ... 'more and more like Marie Antoinette'. PR that causes a stir in Parliament while rallying public ...

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