The Work: Private view
16 Apr 2010
to an ad, this shrill, juvenile, artless schlock would have been it. I do you a service by alerting you ...
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Media Forum: Are clients excited by iPad?
16 Apr 2010
- for example, financial services brands finding ways to explain and interact with their products by spinning ...
Media: All About ... In-game advertising
02 Apr 2010
in social networks and advergames; and games publications (for example, advertising to games audiences ... service to their concerns. All too often, games developers see advertisers as an easy source of extra ...
Diary: Water-cooler Monitor
02 Apr 2010
is crowdsourcing its next ad. OK, so members of the public were capable of adding their own witty anecdotes ...
Media: Things we like
02 Apr 2010
that there could be a "major public reaction" against digital switchover, and is pushing for the long ...
Close-Up: Is Chatroulette too risky as a brand platform?
02 Apr 2010
Chatroulette is the latest internet phenomenon to be given extra juice by the mainstream press. And, as with any new media, it wasn't long before brands started using it to promote their services ... Ternovskiy. But this is just the most wellknown of a new wave of video chat services. Something huge ...
Close-Up: Taking social media to the next level
02 Apr 2010
companies to align departments more than ever before. In this space, marketing and customer services ... continues: "We employ people from PR, customer services, customer research, media, SEO and design as well ...
Close-Up: How should agencies handle mobile?
02 Apr 2010
service to clients will need to build into their plans the fact that they won't make any money from ...
Media Forum: Is outdoor a closed shop?
02 Apr 2010
. Scale provides the resource base to deliver the level of service necessary." NO - Bob Wootton ...
Media Headliner: Buhlmann looks beyond Aegis takeover saga
02 Apr 2010
saw Aegis dispense with the services of 5 per cent of its global workforce, and an ensuing period ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
