Axa seeks agencies to form digital roster
14 Jan 2010 | by Joe Thomas
LONDON - Axa is hunting agencies to form a new digital roster to work across the financial services
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Carat scoops £70m global Deutsche Bank media brief
14 Jan 2010 | by Anne Cassidy
was previously held by Universal McCann. The company offers financial products and services for corporate ...
Capital One seeks agency for UK online account
07 Jan 2010
, the financial services company was spending around 2 million on digital advertising, according to 2008 Nielsen ...
DraftFCB tipped for TD Waterhouse task
29 Oct 2009 | by Staff
Europe, as well as promote its online brokering service for expatriates, Internaxx. Amsterdam Worldwide ...
Fidelity Investments calls review of £5m UK ad roster
29 Oct 2009 | by Matt Williams
The financial services company is talking directly to a selection of undisclosed agencies, including financial specialists, with a view to holding a pitch for the business later in the year. Fidelity currently works with a number of agencies on its advertising business, including Publicis ...
Standard Life calls pitch for digital advertising account
08 Oct 2009 | by Claire Billings
The financial services company has appointed Haystack to draw up a shortlist of agencies to pitch for the business. Agencies are being briefed to look at streamlining the company's online activity across its portfolio of services. The brief will include rebuilding its website, developing a unified online strategy ...
Agencies line up for corporate Credit Suisse task
09 Apr 2009 | by Matt Williams
Credit Suisse, the Zurich-based financial services company, is looking for an agency to handle
Invesco Perpetual calls media review
09 Apr 2009
The financial services company has drawn up a shortlist of agencies and is holding chemistry meetings ahead of a pitch. Arena BLM has been the incumbent on the account since 2005. It has declined to repitch for the business. Invesco, which is owned by the fund manager Amvescap, is one of the largest ...
OgilvyOne picks up Zurich Connect DM and digital account
09 Mar 2009 | by Matt Williams
LONDON - Zurich Financial Services has appointed OgilvyOne to handle the direct marketing...on the account. The agency will also redesign and build a new website for the service, which is to be fully ... soft-launch of its Zurich Connect service across Europe towards the end of last year. The service has ...
Ringo Starr and Elle Mcpherson star in latest Aviva spot
06 Mar 2009 | by Kate Nettleton
The ad, created by Abbott Mead Vickers BBDO, sees the celebrities alongside members of the public expressing their opinions about what they expect from an insurance company. By featuring these diverse viewpoints, the campaign seeks to promote Aviva's commitment to the consumer's needs. The campaign follows ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
