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The Financial Services Compensation Scheme is looking for an agency to handle its advertising account.
widespread offence to the public and are considered less offensive than TV ads, according to research from...The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile ... the OMC said endorsed the position taken by the ASA and suggested the body reflects public opinion ...
Reed, the recruitment agency, is launching a crowdsourcing campaign asking the public to vote...destinations, created by Steel. The ad that receives the most public support will run on primetime national ... , to create us a new TV ad." Nick Bennett, creative director of Steel, added: "Not only do the public ...
We've come a long way since the video rental days. Alasdair Reid reports.
What more can be done to improve the public's perception of the business in 2012, Ian Barber asks....public attitudes. Front Foot, as it was coined, asked the industry to take notice and do something about the public's growing aversion to this thing called advertising. If Front Foot was a twinkle in Lefroy ... advertising more in tune with the public it serves. "Too often, the public debate on advertising assumes ...
Tesco's Price Check ads have been rapped by the ASA for failing to disclose that the maximum value of its vouchers was £20.
AKQA has appointed Amanda Morrissey as its client services director.
The Marketing Agencies Association (MAA) and Start Up Britain has awarded Safe Tray Products the services of several advertising agencies for a year, as part of its Marketing 4 Start Up Britain Week.
The Marketing Agencies Association has teamed up with StartUp Britain as part of its 2011 plans to grow the UK's entrepreneurial community.
Sir John Hegarty, worldwide creative director and founder of Bartle Bogle Hegarty (BBH) will be honoured with a new Cannes Lions award this year for his contribution to creativity in communications.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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