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Luther Pendragon to help ABPI tackle controversial NHS reforms

07 Feb 2012 | by Elizabeth Pears

to successfully represent our members and making substantial changes in our approach to comms and public affairs ...

Unilever enjoys Kylie bounce

27 May 2010 | by Ben Bold

LONDON - Kylie Minogue has helped boost Unilever's bottom line today following a public endorsement

Are customer complaints on Twitter good for brands?

09 Dec 2009 | by Jennifer Whitehead

of the members of the Institute of Customer Service, which is behind the Kingston Business School report. Jo Causon, chief executive of the Institute of Customer Service, said: "The rise of social network sites ...

Employers engage with staff to drive sustainability projects

27 Oct 2009 | by Gemma Charles

services to encourage employees to insulate their homes. The programme will be promoted via a campaign ...

Publicis Groupe invests in global forum for women

03 Sep 2009 | by Staff

Fleurot, the chief executive in charge of public relations and event marketing for the entire Publicis ...

PR: agencies suffer digital jet lag

28 Jul 2009 | by Becky Wilkerson

had yet to develop online and social media services, while only 21% included online PR as part of their service. Moreover, the flurry of PR agencies seeking to appoint social media experts suggests that many ... to offer a digital service, the reality of what they provide is often somewhat different. 'If a client ...

PR: searching for effective measurement

28 Jul 2009 | by Claire Murphy

manager at the Public Relations Consultants Association. 'You'd want to measure how behav iour ... up on this angle. Hubert Grealish, senior manager, global public relations at Philips Consumer ... that with regional coverage. Hubert Grealish, senior manager, global public relations, Philips Consumer ...

British consumers rank top 50 companies by reputation

04 Jun 2009 | by staff

products and services, consumers want companies to act transparently and ethically, and to prove ... people down, and destroyed public trust,' said Seamus Gillen, UK MD of the Reputation Institute, which ...

Public Affairs: Pharma giants plan for new government

08 May 2009 | by David Singleton

Top drugs companies are reshuffling their public affairs teams as they prepare for a likely change...recently strengthened its UK public affairs team by hiring Royal Bank of Scotland lobbyist Dan Evans ... with the hire of Katy Munns as head of public affairs. Munns will move across from rival pharma firm MSD in June. She will report to director of comms and public affairs Cressida Ward. Finally, Janssen-Cilag has ...

And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more

03 Apr 2009 | by Caroline Lovell

operator, claims it is stealing customers from budget airline Easyjet because of its poor customer service ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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