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King of Shaves takes on Gillette with online subscription offer

consumers a subscription service that delivers three razor blade cartridges for £3 a month.

Unilever tops 2012 Marketing Society Awards nominations

Pizza Express Content marketing HSBC Banking and Premier Savings and Investments Services ... Financial Services Nectar Philips Avent WDMP Employee engagement Benecol (Johnson ...

ASA raps Scotland's panda 'gift' claim

to the Scottish Government at a "substantial cost". The pandas themselves have generated a wave of publicity ...

My Secret Work Weapon: Watch out for lazy language - decode it and be specific

was sales and customer services director.

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

app Not-for-profit/Charity/Public Service AMVBBDO, who killed Deon? fuse8 group ... remarketing programme Financial Services Capital One (Europe), aggregator exclusives ... offline sales Greenlight Marketing, launching a high street financial services brand Lakestar Media ...

Review of the Year: Top 10 marketing moments of 2011

are among the big-name brands to have signed up to the service so far. 5. PEPSICO LAUNCHES SUPERSOCIAL ... -year battle with pancreatic cancer, heralded a public outpouring of grief, and vigils were held outside Apple ...

SC Johnson hands global ad account to BBDO and Ogilvy & Mather

fragrance and home cleaning. BBDO and Ogilvy Mather will service the SC Johnson business from ...

The BR 200 July 2011: The web's most influential bloggers (101-150)

124 Service encounters onstage 3538 125 Feeding the puppy ...

CREATIVE STRATEGY: Durex and JLS give one hope in the era of Z-listers

-known individual had dared not to expose their innermost life to the general public. As if we had all been "cheated ... and me, in fact. Also, when it comes to "exploiting" their fame, it has been in the service of good ...

Dunnhumby acquires word-of-mouth specialist BzzAgent

BzzAgent has established an agency network of 800,000 consumers who are available to raise awareness of goods and services in their social circle. Since it was founded in 2001 it has completed more than 2,000 programmes and has worked for clients including Procter Gamble, Unilever and L Oreal ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.