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Panadol to sponsor Keith Lemon's jump to ITV1

relief, so linking to Keith Lemon's 'LemonAid', where Keith also provides aid to the public in his own ...

Getting behind the IAB figures: Media experts on the rise of mobile

claiming that 24% of consumers have bought a product or service via their device, while 38% of respondents ...

Nick Emery appointed chief executive of Mindshare Worldwide

Emery currently leads strategy, client service and product development for Mindshare globally and is also the chief strategy officer for GroupM worldwide. Emery and Proctor have worked together since Mindshare was founded as a global network in 1997. Emery will now focus solely on Mindshare and its clients ...

Smooth Radio signs promotional deal with Tetley

of Smooth Radio's first year as a national service, the station reported an average weekly audience of 3 ...

Rimmel London sponsors Glam Media in fashion week video deal

for Glam Media, said: "We are well-known within the media, but not necessarily known in the wider public ...

Hi-Tech Media secures advertisers for washroom digital screen network

through the machine, and would encourage marketers of products being sold through the service to use ...

Media Week introduces paid subscription model

be found here . Mediaweek.co.uk and sister digital publications Brandrepublic.com, Campaignlive ... to its news services, and paid access to its business insight content, including data, analysis ... informed via email and customer services are on hand to assist with any difficulties people may have ...

Omnicom's M2M loses founder Peter Thomson

and serviced by motivated people who care more". Under the banner Your Business, Our Passion , he has helped ...

Schwarzkopf to sponsor Famous and Fearless and Glee

-demand service, 4oD, was to launch on the Sony PlayStation 3 console, with games manufacturer EA as a launch ...

Dreams appoints Starcom MediaVest Group to £35m account

, having opened 44 new stores in 2010. The full service agency Robson Brown has worked with Dreams since ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.