03 Feb 2012
| by Gemma Charles
is defined in conjunction with Marketing (two weeks before the publication date). 2. Identification ...
02 Feb 2012
| by Staff
app
Not-for-profit/Charity/Public Service
AMVBBDO, who killed Deon?
fuse8 group ...
remarketing programme
Financial Services
Capital One (Europe), aggregator exclusives ...
offline sales
Greenlight Marketing, launching a high street financial services brand
Lakestar Media ...
27 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
with Unicef to improve sanitation in developing countries and with WFP in Project Laser Beam, a public ...
26 Jan 2012
| by Mark Banham
Emery currently leads strategy, client service and product development for Mindshare globally and is also the chief strategy officer for GroupM worldwide.
Emery and Proctor have worked together since Mindshare was founded as a global network in 1997. Emery will now focus solely on Mindshare and its clients ...
20 Jan 2012
| by Daniel Farey-Jones
Advertising
Bray Leino, the Mission Marketing Group-owned full service agency, has appointed former Delaney Lund Knox Warren creative director Jon Elsom as its executive creative director, replacing ...
Katherine Torrence, the former managing partner of Agency.com, as client services director. Scott Hendry ...
19 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
by creating something the public can get involved with.
Gatward said the campaign will not be used as a ...
19 Jan 2012
| by Staff
April 1998 : For much of the last century, Unilever's media account was serviced in-house, then by Initiative. But by the time Alan Rutherford had been named Unilever's worldwide media head, in 1998, it had a more diverse roster, including Mindshare and UM as well as Initiative.
November 2004 : Mindshare ...
19 Jan 2012
and the7stars pitch against the Kent-based incumbent, Media By Design, part of the full-service agency ...
18 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
; Premier Inn for hotels, and Money Saving Expert for the online services sector.
In November last year ...
10 Jan 2012
| by Nicola Clark
will develop offerings in smaller sizes, stripped-down ranges and more accessible products and services ...
that are insensitive to consumers' economic anxiety risk a public backlash.
Mind the (generation) gap
For a ...
's digital customisation service, claims to offer a potential 12m variations on its classic trench coat ...