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airline, Qantas, after two members of the public complained that the claim Qantas 2-for-1 great new sale ... the ads were demeaning to women and possibly unsuitable for publication in a national newspaper ...
small piece of public transport iconography. A witty arrangement of industrious builders (looking ... is not as joyfully cerebral as those in the past, but then the publication was aiming to appeal to a more diverse ...
BBH was invited to repitch along with a "small selection of US agencies" for the account, which it had held for seven years, but decided against continuing its relationship with the brand. The full-service shop Cutwater recently developed a viral video for Levi's, which featured characters performing back ...
that the public will be fascinated by their wares? The sheer arrogance of assuming that we want to read ... as it does about them, but then that's probably true of the general public's reaction to any marketing. I ... Brief: Showcase the "real" music that Absolute plays and establish the new brand in the public's mind ...
and establish the new brand in the public's mind Creative agency: Albion Writer: Steve Heath Art director ... the toilet less often in its latest TV spot by promoting another means of waste disposal: public urination ... of public places, from in the street to in a church graveyard. The spot, which is accompanied by a ...
an integrated campaign for Royal Mail in a bid to persuade companies to consider the service as a partner ... proposition of music and art by streaming original tracks mixed by members of the public at www ... !. Members of the public were asked to mix their own tracks, and more than 80 submissions were judged by a ...
, including 180, to service the sportswear manufacturer's business. The global digital Adidas account ... an interactive advertising service. ...
. But this reminds me of an equally dull British Gas campaign that encouraged us to have our gas boiler serviced. It ...
the social networking site trialling an interactive advertising service. The system will differ from ... " of the product or service, or send a brand-related virtual gift to a friend, all without having to click through ...
the graphic metaphor of a colour spectrum to promote its online service. New York's SS+K produced ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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