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Hush Puppies appoints Coffin on Cake PR to launch men's footwear range

10 Feb 2012 | by Matt Cartmell

authentically communicate our brand and products on trade, consumer and public facing levels. Coffin on Cake ...

All Her Majesty's brands: 10 brands the Queen can't live without

07 Feb 2012 | by Staff

or services for a minimum of five consecutive years to the Queen, Prince Philip and the Prince of Wales ...

Lacoste snaps up MPG Media Contacts

03 Feb 2012 | by Maisie McCabe

for comment by the time of publication. Follow Maisie McCabe on Twitter @MaisieMcCabe ...

Brands eye a share of booming digital health sector

30 Jan 2012 | by Sarah Shearman

its success is down to the authentic service it provides users. However, Jones contends that a ... wanted to connect customers to the services they want. Currently, we offer 'Healthy', which is a walking app, and this summer, we are launching a type of panic-alarm service. There are several new ...

TAG Heuer switches CRM strategy to boost sales

19 Jan 2012 | by Matthew Chapman

The watch brand is dividing its direct marketing into three strands as it seeks to move on from previous messaging that focused purely on TAG Heuer events. Activity will be split between e-commerce communications, brand-focused communications and bespoke messages reminding customers they need to service ...

Pitch Update

19 Jan 2012

and the7stars pitch against the Kent-based incumbent, Media By Design, part of the full-service agency ...

The most irritating ads of 2011

10 Jan 2012 | by David Benady

Marketers are irking the public with ads that relentlessly repeat a web address and use catchy ... of the campaigns that annoy the public, in which the three most irritating ads of 2011 were for online brands ... driving bass line and sonic motif 'any ... any ... any' rankled with the public. The brand's head ...

Marketing's Adwatch of the Year 2011

13 Dec 2011 | by Gail Kemp

to achieve cut-through with the beleaguered British public, writes Gail Kemp.

Cheryl Cole launches debut shoe collection

07 Dec 2011 | by Nicola Clark

membership online shopping service, which is curated by celebrity stylists including Grace Woodward ...

Government targets beauty brands with body-confidence pledge

06 Dec 2011 | by Gemma Charles

to shift attitudes over time. Tom Bage, public affairs manager at the Advertising Association, said ...

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