16 May 2012
| by Loulla-Mae Eleftheriou-Smith
street party dishes to www.facebook.com/greatlittleidea , which will be voted on by the public ...
key brands, including Hovis and Mr Kipling .
Nick Steel, director, insights and marketing services ...
09 May 2012
| by Gemma Charles
This week, sandwich chain Subway and delivery service FedEx, whose competitors McDonald s and UPS are official Games sponsors, unveiled multimillion-pound campaigns featuring athletes.
Earlier this year, Honda, whose rival BMW is the automotive sponsor, was investigated by Locog following a campaign ...
01 May 2012
| by Kim Benjamin
Pizza Express
Content marketing
HSBC Banking and Premier Savings and Investments Services ...
Financial Services
Nectar
Philips Avent WDMP
Employee engagement
Benecol (Johnson ...
30 Apr 2012
The idea behind the campaign is to remind the public of the difference between the suave and sophisticated world of Cidre from Stella Artois and plain old cider. ...
16 Apr 2012
The series of idents, created by Karmarama, launch with a range of scenarios including snail-racing and a beer-delivery service by bulldog. ...
05 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
's original novels, and in subsequent films such as 'On Her Majesty s Secret Service' and 'Quantum of Solace ...
13 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
Cereal Partners, which makes Nestl s cereal brands in the UK, hired McCann London to demonstrate to the public that not all breakfasts are equally nutritious.
An online ad, called "battle of the breakfasts", shows giant bowls of Cheerios, Shreddies and Nesquik fighting against some jam on toast, a croissant ...
21 Feb 2012
| by Gemma Charles
instrumental in turning around public perception of the brand in recent years.
Ads, by Mother, use slogans ...
16 Feb 2012
, encourages the British public to take part in Walkers' new campaign, "what's that flavour?".
11 Jan 2012
s supply of Snickers will invite the public to Tweet about things they ve done when hungry.
The spot ...