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Watchdog busts SuperCasino ad for glamorising gambling

30 May 2012 | by Loulla-Mae Eleftheriou-Smith

SuperCasino, the online betting service, has been forced by the Advertising Standards Authority

Plusnet airs light-hearted manifesto ad

28 May 2012 | by Sarah Shearman

at Plusnet, said: "It's key that we demonstrate that a lower price doesn't mean a lower quality of service ...

Two decades of tuning in to commercial radio

24 May 2012 | by Maisie McCabe

Gervais) and the public sector (including Abbott Mead Vickers BBDO's ads for the Metropolitan Police ... . The RAB is also pushing its message to the public through its "Britain loves radio" ad campaign ...

Olympic hurdler stars in online rail safety campaign

09 May 2012 | by Sarah Shearman

handled the media. Dyan Crowther, Network Rail director, operational services, said: "Dai is one ...

Ad watchdog upholds complaint against BSkyB

02 May 2012 | by Loulla-Mae Eleftheriou-Smith

for the service and additional terms may apply. One person complained to the ad watchdog, calling ... the services at the advertised prices. The additional terms of the offer meant that if consumers did ... and broadband services sparked more than 80 complaints. Follow Loulla-Mae Eleftheriou-Smith on Twitter ...

MEC's Tong talks mobile apps and advertising

01 May 2012 | by Nick Batten

being created for basic facilities that people use on a day-to-day basis, such as financial services ... provided these services on a non-mobile platform. Tong said: "Traditional providers are quickly realising that they need to extend their services onto mobile. So they are ensuring that consumers can ...

British Gas revamps Planet Home strategy as Spall is dropped

30 Apr 2012 | by Matthew Chapman

, according to Brocklehurst. Creative pushes the ways customers can use online services to manage ... was about "giving customers more choice" by allowing them to use call centres or online services ...

VIDEO: Sorrell talks 'horizontality', frenemies and his new tech alliance

25 Apr 2012 | by Daniel Farey-Jones

". He suggested it would be wise for marketing services companies to strike alliances with technology ...

VIDEO: Can the public name the Olympic sponsors?

18 Apr 2012 | by Georgina Brazier

As the 100 day countdown to the 2012 London Olympics begins, Marketing asks the public if they know...The majority of people asked were aware that today marks 100-days to the start of the Olympics, however there was some confusion as to what brands are at the forefront of the event. Brands most recognised by the public included fast-food restaurants, soft drink manufacturers and a bank. One shopper ...

BT Infinity ad banned after Virgin Media complaint

18 Apr 2012 | by Emma Powell

of its broadband service, after a complaint by Virgin Media.

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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