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Forever Friends brings in Lucre to attract new fans

dedicated public relations campaign will be capped with a record-breaking stunt attempt. Jacquie Costello ...

Bell Pottinger Public Affairs appointed by New Covent Garden Market

Bell Pottinger Public Affairs is understood to have been appointed by New Covent Garden Market.

Reputation Survey: Supermarkets - Tesco needs to come up with the goods

offered the highest quality goods (38 per cent); Sainsbury's had the best customer service (21 per cent ... PRWeek asked the same questions in January 2011. But while customer service and quality goods were ... of the public conducted by global research agency OnePoll HOW I SEE IT RACHEL FRIEND, MD, CONSUMER ...

Citizen Brando appointed by Auto Trader

the public. Citizen Brando MD Mandy Sharp said: Auto Trader needs to become the voice of the car-owning public the owner's champion. It s a great brand, number one in its market, and we can t wait ...

Blue Rubicon launches agency Surname & Surname

for. They will offer new services and thinking. It is not simply a move to pull clients over ...

Asda reviews public affairs ahead of major 2012 expansion

Asda is pitching its high value public affairs account as it prepares for major expansion in 2012....could come up against political opposition at a local level. Asda director of public affairs Allan ... Department of Health director-general for comms Sian Jarvis to lead its comms and public affairs last ... secretary Malcolm Gooderham, was brought in by Asda in 2008 after the chain ditched Bell Pottinger Public ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.