07 Nov 1997
| by HARRIET GREEN
Young & Rubicam has created its first work for Homepride cooking
sauces this week since taking the creative business from HHCL & Partners
at the start of the year.
16 May 1997
| by JOHN TYLEE
Lowe Howard-Spink has created a series of public information
film-style ads in its debut work...Lowe Howard-Spink has created a series of public information
film-style ads in its debut work for Labatt Ice beer.
Two 40- and one 30-second ads illustrate the dangers of drinking in cold
isolation versus the safety of drinking in the warmth with friends. They
all have the endline ...
16 May 1997
| by STEFANO HATFIELD
story involving lesbianism and the army, all
of which contributed to the mass of publicity that trailed...story involving lesbianism and the army, all
of which contributed to the mass of publicity ...
, with all the advance publicity, the Investigator was
perfect.
Vauxhall was looking for upmarket ...
, national
Date: 6 May, 21.00
Break transmission time: 21.30
BARB: Women 16-24 7 TVRs (live)
...
07 Feb 1997
| by MARK STOCKDALE, executive planning dire
by Brass
Eye s presenter, Chris Morris, to garner extra publicity?...ploy by Brass
Eye s presenter, Chris Morris, to garner extra publicity?
Advertisers were ...
Medianetwork
Buyer: Erwin Hudson
Programme: Brass Eye
TV station: Channel 4
Date: 29 January, 21 ...
21 Nov 1997
| by CLAIRE BEALE
advertising that is part of an ongoing
effort to bring its Famous Grouse brand up to date....Matthew Gloag is set to fire its first salvo in the Christmas TV
whisky war next week with new advertising that is part of an ongoing
effort to bring its Famous Grouse brand up to date.
Produced by Abbott Mead Vickers BBDO, three new commercials will join
four others made last year, bringing to life ...
26 Sep 1997
| by KAREN BENEZRA
The battle for the American breakfast table is taking another turn
as the nation s largest cereal manufacturers try desperately to improve
the slashed profit margins and battered market shares from their costly
price war.
12 Sep 1997
| by KAREN YATES
merger between Capital Radio Sales and the sales house, Media Sales &
Marketing. A launch date
05 Sep 1997
| by EMMA HALL
during the course of this week in
response to public grief at the death of Diana, Princess of Wales....Agencies and clients have withdrawn large numbers of ads from
television, posters and the press during the course of this week in
response to public grief at the death of Diana, Princess of Wales ...
of lighted candles.
Because some publications have already gone to press, agencies were
unable ...
17 Jan 1997
| by HARRIET GREEN
A public information film seems an unlikely candidate for the most
popular ad of the month...A public information film seems an unlikely candidate for the most
popular ad of the month. However, DMB s latest anti-drink-drive
campaign for the Department of Transport struck a deep chord with
viewers in the run-up to Christmas.
The ad, which features a young woman bravely coping with deep ...
15 Aug 1997
| by KAREN YATES
have been
asked to devise a communications strategy promoting the commission s
role to the public...The Millennium Commission, the funding body which distributes
Lottery money to good causes connected with the Millennium, has invited
agencies to tender for a new pounds 1 million account. Shops have been
asked to devise a communications strategy promoting the commission s
role to the public ...