05 Feb 1999
| by DOMINIC MILLS
It seemed like April Fools Day had come early when M s claims
to the test - and giving Whiskas the kind of editorial coverage money
couldn t buy.
02 Jul 1999
| by By Our Parliamentary Correspondent
-Porter, whose career to date has been
largely in broadcast journalism, replaces Kim Fletcher and will report...Janet Street-Porter has been named as the new editor of The
Independent on Sunday. Street-Porter, whose career to date has been
largely in broadcast journalism, replaces Kim Fletcher and will report ...
week s gold lion winners at the Cannes Advertising Festival
are competing for the title of the public ...
26 Mar 1999
| by STEFANO HATFIELD
,
Haymarket Business Publications and Haymarket Magazines. Simon Tindall
remains executive chairman...,
Haymarket Business Publications and Haymarket Magazines. Simon Tindall
remains executive chairman of Haymarket Business Publications (including
Haymarket Medical), Haymarket Exhibitions and group managing ...
next week because of the Easter bank
holidays.
The next issue will be cover-dated 2 April ...
02 Jul 1999
| by JENNY WATTS
.
Each month, Campaign asks the public to rate Britain s 20 most-watched
ads. The sores range from zero ...
19 Nov 1999
| by JADE GARRETT
the spirit brand to give it a more
up-to-date image....D Arcy is unveiling its debut TV and cinema work for Southern
Comfort this week, relaunching the spirit brand to give it a more
up-to-date image.
The pounds 3 million pan-European campaign, entitled colour story ,
will break first in the UK and then in Germany and Greece.
The 40-second ...
17 Sep 1999
| by ASHLEY DAVIS
-collecting promotion, Maths Stuff for Kids,
which is the biggest of its kind to date....Mirror Group Newspapers has linked up with McVitie s and KP Foods
for a #15 million token-collecting promotion, Maths Stuff for Kids,
which is the biggest of its kind to date.
The scheme involves five billion tokens being printed on McVitie s and
KP wrappers and in MGN Newspapers including The Mirror ...
22 Oct 1999
| by JENNY WATTS
The British public, and particularly the men, have thrown up a
selection of surprisingly low...The British public, and particularly the men, have thrown up a
selection of surprisingly low scores in this month s People s Jury,
demonstrating just how hard it is for advertisers to get it right.
The only high-scorer to buck the trend is TBWA GGT Simons Palmer s
Cadbury s Dairy Milk commercial. A ...
29 Jan 1999
| by MAIRI CLARK
the wonders of his offering to an unsuspecting
public? It started with the New Deal. This was a fresh...Have you noticed all those ads with the client (or its clone) in
them, literally shouting the wonders of his offering to an unsuspecting
public? It started with the New Deal. This was a fresh Government
initiative, so it was just about acceptable to see a zealot shout about
its wonders to shocked ...
17 Dec 1999
| by RICHARD COOK
the great British public showed that
familiarity in advertising rarely breeds contempt by voting the latest...Christmas wouldn t really be Christmas without the reappearance of
old favourites. And this year the great British public showed that
familiarity in advertising rarely breeds contempt by voting the latest
incarnations of the Tesco and Safeway campaigns into first and second
place in this month ...
28 May 1999
| by KAREN YATES
straight from a 60s public
information film, and the ads also feature dated typography and
end ...
, deliberately
use outmoded film techniques to create a dated effect.
Each execution begins with a ...