27 Mar 2000
| by COLIN GRIMSHAW
Highbury House subsidiary WV Publications is closing Baby magazine
and replacing it with a new...Highbury House subsidiary WV Publications is closing Baby magazine
and replacing it with a new title New Baby, aimed at mothers of new-born
babies up to nine months old.
The April issue of Baby will be the last. New Baby hits the newsstands
on 6 April with a 120,000 print run and a settle ...
10 Mar 2000
| by JAMES CURTIS
under the microscope of
public interest.
The merger of EMI with Time Warner and the struggles ...
can act as a barometer of public opinion,
allowing companies to gauge the state of their reputation ...
million by 2 March
this year. As the company prepares for an initial public offering - Lane
Fox stands ...
30 Jun 2000
| by JENNY WATTS
The Co-op next week launches its biggest advertising campaign in a
bid to change the public...The Co-op next week launches its biggest advertising campaign in a
bid to change the public s perception of the supermarket chain.
The pounds 16 million campaign, created by Partners BDDH, introduces
animated characters and is aimed at giving the brand a more contemporary
feel.
The ads ...
31 Jul 2000
| by COLIN GRIMSHAW
AIM Publications has poached Danielle Frige, group ad manager of
Elle and Elle Decoration...AIM Publications has poached Danielle Frige, group ad manager of
Elle and Elle Decoration, to be the group ad director for its wedding
portfolio.
Sales for You s financial and travel client
sales team.
Frige said the chance to work for a small company, after her years at
Emap, was a ...
29 Sep 2000
publications this week. Dig-it said that the move is part of its multi-channel approach....The gardening website Dig-it.co.uk is launching a mail-order catalogue. The catalogue, which has been developed by the direct marketing company RSCR, will be distributed with key gardening and style publications this week. Dig-it said that the move is part of its multi-channel approach.
...
29 Sep 2000
publications this week. Dig-it said that the move is part of its multi-channel approach....The gardening website Dig-it.co.uk is launching a mail-order catalogue. The catalogue, which has been developed by the direct marketing company RSCR, will be distributed with key gardening and style publications this week. Dig-it said that the move is part of its multi-channel approach.
...
15 Sep 2000
| by CAMILLA PALMER
for five weeks in an attempt to raise public awareness of the new rate increase for adults and for its introduction date.
The ad uses a series of workplace scenarios with the camera moving constantly up ...
will also run in key ethnic and trade publications and the women's press.
Radio ads will run from 25 ...
10 Jul 2000
| by JAMES CURTIS
Address: Umbro House, Lakeside, Cheadle, Cheshire.
Date of birth: 1924.
Nationality: British, but for some time it was in American hands.
Marital status: Acquired in April 1999 by a ...
in grey for the epic semi-final clash
with Germany. The public pleaded with Umbro to let us play in red ...
16 Jun 2000
| by PAUL SIMONS, chairman of the Ogilvy Gro
. On the
downside, the public s recall of dotcom brands and advertising was
pitiful.
The advertising ...
and interesting way of
getting more of what you want, cheaper, faster and easier.
The public seems ...
plan up to date.
Have your say at www.campaignlive.com on channel 4.
...
11 Aug 2000
| by DEBORAH BONELLO
.
Datingdirect.com, the internet dating service that recently announced a
pounds 2 million marketing budget, has signed a deal with the GMTV
breakfast show to provide it with a co-branded online dating service ...