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MARKET RESEARCH: Growing up in public

08 Nov 2002 | by MIKE SAVAGE

/customer satisfaction measurement, social and public sector Staff: 360 (UK); 4,000 (global) Countries: 34 Key ...

MEDIA: ELIMIDATE - AN EXPERT'S VIEW. Robert Mayes wasn't wooed by ITV's dating show, lacking

12 Jul 2002 | by ROBERT MAYES, the still-single communications director at WWAV Rapp Collins, was hoping to pick up some dating tips from Elimidate

with the ex-Atomic Kitten, Kerry Katona McFadden, host of ITV's sexy new dating show Elimidate....their wit, charm and sex appeal. Sounds like the average pitch process. Billed here as Blind Date meets ... of Blind Date is when the contestants bitch about each other, the intended highlight of Elimidate ...

REVIEW: Government considering plans to invest public money

26 Jul 2002

The Government is considering a plan to invest public money in a TV equivalent of the BBC World

MEDIA PERSPECTIVE: ITV Digital, just like Monkey, will return better than before

05 Apr 2002 | by DOMINIC MILLS

So, Monkey has been laid off. Shame. But perhaps he will be re-engaged at a later date.

Fallon uses DJ skills in BBC Radio 1 promotion

12 Jul 2002 | by JEREMY LEE

Fallon has created BBC Radio 1's biggest marketing campaign to date, which highlights the breadth

ITV Digital, just like Monkey, will return better than before

04 Apr 2002

So, Monkey has been laid off. Shame. But perhaps he will be re-engaged at a later date, writes

of public participation and theatre as a part of their campaigns in field marketing

14 Jun 2002 | by LUCY AITKEN

ITV2 supports BBH's Wudja? Cudja? ads with biggest budget

12 Jul 2002

ITV2 is to put its biggest marketing budget to date behind a Bartle Bogle Hegarty campaign

OPINION: Stuart Elliott in America

22 Mar 2002 | by STUART ELLIOTT, the advertising columnist at The New York Times

. After a public soap opera, David Letterman, the host of a late-night talk show on CBS TV, spurned..., but to date, those pleas have fallen on indifferent ears. So though the typical weeknight audience for Late ... footing by recalling how you can never go broke underestimating the taste of the American public. Leno ... startling was ABC's willingness to risk raising the wrath of public-minded citizens by canceling one of its ...