CAMPAIGN MEDIA AWARDS 2003: Outdoor Sales Team Of The Year - JCDecaux
28 Nov 2003
partnership strategy has made JCDecaux our fastest growing supplier to date," Carl Skinner, the buying ...
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TOP PERFORMERS OF 2003: AGENCY OF THE YEAR - BBH
12 Dec 2003
-one single - for Room 5 featuring Oliver Cheetham - and 2 million worth of free publicity. Pulse is now ...
RADIO: WHY CLIENTS LOVE RADIO
14 Nov 2003 | by Lexie Williamson
/Max Factor Title: "critics" Eire/generic version Product: Smudge-proof mascara Date: 12 June 2003 ... : "Jurgen" Product: Domestos Date: 14 May 2003 Length: 30 seconds VO: My name is Jurgen. For years ...
WORLD: ANALYSIS - Will the monster marketer put its money where its mouth is?
07 Nov 2003 | by John Tylee
unnecessary secrecy and insufferable arrogance. While Stengel has become the most public symbol ...
Digital's creative dilemma
10 Oct 2003 | by Mark Sweney
who have little interest to date". The one-day event used heavyweight figures, who would reach ...
HOTLINE: Sir Niall Fitzgerald to receive award
03 Oct 2003
Publicity Club of London Cup at The Butchers' Hall on Thursday 20 November. The award recognises
WORLD: MEDIA ANALYSIS - Media in Japan gets ready to grow up and be accountable
26 Sep 2003 | by Richard Lord
Publications, goes even further: "Dentsu controls all of Japan's ads. The system never changes unless Dentsu ...
BBH TV work for Lynx urges men to be ready to meet dream date
19 Sep 2003
Bartle Bogle Hegarty's latest ad for Lynx features a string of sexy young women dressed for a glamorous night out while engaged in unglamorous activities, such as gutting fish.
THE AD OF THE FILM: When ads borrow from art, the only stipulation is that the result works as commercial speech. Matthew Cowen reports
22 Aug 2003 | by Matthew Cowen
somewhat tenuous at times but the timing of the push and the escalating publicity around it brought its own ...
MARKETING TO MEN: THE MALE SALE
08 Aug 2003
commissioner Anna Diamantopoulou's to ban ads that degrade women, such advertising may become as dated as a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
