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The Work: New Campaigns - The World

heavy-duty publicity and is still making ads to push the product. In the latest spot, directed ...

Editorial: Don't let binge-drinking concern ruin regulation

. Moreover, with drinks promotion being such an emotive public and political issue, heavy pressure ...

The Work: Private View

Nothing beats the original. In fact, only The Godfather: Part II even matched up to one. So imagine being the poor creative bastards who had to come up with the new HSBC (2) campaign. Seriously, they had more chance of pulling off a win than Neil French has of getting a date. Of course, I am biased ...

The Work: New Campaigns - UK

, Volkswagen and Citroen's sister brand Peugeot, each with 7 per cent. T-MOBILE - FIRST DATE Project: First date Client: Karen Harrison, head of brand and communications, T-Mobile UK Brief: Launch T-mobile Web ... easy-to-use internet access. The ad features a girl and boy on a first date. The couple are nervous ...

The Work: New Campaigns - The World

2006 WINTER OLYMPICS - BOBSLED, HOCKEY, SPEED SKATING - ITALY Project: Bobsled, hockey, speed skating Client: Elisabetta Rotolo, director of corporate communications, Sviluppo Italia Brief: Promote ticket sales for Olympic events by arousing public sentiment Creative agency: Armando Testa Writer ...

Campaign Digital Awards 2005: Best FMCG Campaign

, considering that a large proportion of the broader FMCG-buying public are women, who may be offended ...

The Work: Private View

diversified. As far as this ad is concerned, you don't have to sell the English public what makes a good ...

The Greatest Agencies of all time

that pushed the boundaries. Saatchis combined a brilliant instinct for self-publicity with a disdain ...

Bernard Matthews reviews £7m media task

are other big spenders. The family-owned company, which is based in Norfolk, attracted adverse publicity ...

Govt U-turn on junk-food ad ban

approach" to their ads and would bring public health benefits. "Our proposals involve not just money ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.