Govt backs tighter cosmetic ad rules
14 Apr 2011 | by Our Parliamentary correspondent
number of complaints from the public. Deemed "likely to mislead" are "before and after" images where ...
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Protests to ASA over ads fall by 13%
12 May 2011 | by Matt Williams
The ASA received more than 25,000 complaints about 13,074 different ad campaigns in 2010, according to the organisation s annual report. Complaints from the public represented 96% of the complaints received, with those from industry accounting for the other 4%. Of the ads subject to complaint ...
The history of advertising 5 - Gibbs SR: first UK TV commercial
18 Feb 2011
by the Television Advisory Committee eased public fears while the then Postmaster General, Charles Hill, assured ...
Media: Double Standards - A rock 'n' roll business with plenty of feedback
09 Jul 2010 | by Staff
to date. What's the most exciting aspect of working for a music industry client(s)? It's the one area of media where the results of your work are immediate, tangible and in the public domain ...
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
of everybody and how they are related. To date, the biggest barrier to creating this ecosystem online has been ... they want to spend and which dates suit everyone in their party. Social product experiences connect ...
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
for the digital industry already exists. What needs to change are out-dated attitudes. Agencies and clients need ...
End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
traditionally out of the public gaze. For example, customer service departments will chat real time to large ... , or recruiters will promote the CSR initiatives of the company through public webinars to entice new applicants ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
to deliver highly tailored brand experience to individuals in public spaces, content that draws directly ...
Close-Up: Bringing a touch of colour to the world
11 Jun 2010
used instantly by online blogs and publications. Jessica Tarpey, senior account manager ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
