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Dare lands £28m Gocompare task

, to an end. Gocompare spots topped Marketing s poll of the most irritating ads voted for by the public ...

Aviva revamps Downton Abbey idents as Ofcom launches investigation

not like the approach we took with our recent ITV sponsorship idents. "The pleasure of the viewing public ... took with our recent ITV sponsorship idents. The pleasure of the viewing public matters to us a great ...

Aviva grateful for comic relief in turbulent times

of public respect for financial institutions has concentrated Aviva's mind on corporate social ...

Confused.com '18 million strong' claim banned

comparison site Moneysupermarket.com, which had complained to the ASA, as had 12 members of the public ... . Confused.com was invited to comment but did not respond by the time of publication. ...

LV= launches £4m TV ad campaign

The car insurance brand said the activity is its biggest campaign to date. It breaks this week and runs until mid-September across national TV. The ad, created by Designate, refers to the success of the brand and the number of customers it has gained, with a voiceover that says: "Over 1,000 new customers a ...

Gocompare's Gio Compario signed up for another year

of the campaign to date meant there was very little doubt in our minds that Gio would be back for another term ...

Aviva campaign offers customers five minutes of fame

, Singapore, Delhi and Mumbai, will project pictures of the public. Buildings will include The National ... uploaded by members of the public, Aviva will donate 1 per image to Save the Children as part of its ...

Reality check: August

Once again, Campaign's monthly look at which ads most resonate with the public showed a clear

Kia hit by setback for seven-year warranty ads

information, and that terms and conditions applied. One complaint was received from the public and another ...

The Social Experience Economy

of everybody and how they are related. To date, the biggest barrier to creating this ecosystem online has been ... they want to spend and which dates suit everyone in their party. Social product experiences connect ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.