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RKCR/Y&R lands advertising brief for brewers association

Association to enhance the public's attitude towards beer as part of a renewed effort to revive the struggling ...

Gravity Road lands content brief from Bombay Sapphire

The agency is planning to extend Bombay Sapphire's platform for promoting and championing the arts, called The Imagination Series, into film. The platform, which has previously consisted of public art ... chaired by the Oscar-winning writer of Precious , Geoffrey Fletcher. Members of the public are invited ...

Brewers seek ad agency to boost beer's image

Executives from a number of brewers are working with the British Beer Pub Association to enhance the public s attitude towards beer as part of a renewed effort to revive the struggling sector. Research ... , the director of public affairs at the BBPA, said: "Leading brewers are working with the BBPA on an ongoing ...

Martini introduces 'luck is an attitude' ad in Europe

starring a member of the public who was selected via a talent search on Facebook.

Teens seek curbs over alcohol ads

framework is fit for purpose." The Government's strategy on public health was branded "pathetic ...

Absolut ad builds on artistic heritage

\Chiat\Day, New York that launches today in the UK and at a later date in other countries yet to be confirmed ...

Agencies line up for Majestic Wine tasks

-oriented publication. The guides included tips on how best to serve wine, including food-pairing tips and tasting notes. ...

Diageo kicks-off pan-Euro cocktail review

that the public might consume beer and wine. The Diageo cocktails are sold in 700ml bottles and are available ...

Budweiser runs responsible drinking campaign on Chinese Twitter

for rewards including public transportation cards (China version of Octopus cards in Hong Kong), petro cards ...

Drinkaware seeks digital agency

to help us build on our success to date and help us achieve real behaviour change among consumers. "With ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.