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Mobile evangelist happy to upgrade his contract

of date options (billing patterns, handset usage, preferences, plus behavioural and demographic data ...

Should brands be investing in apps?

game, courtesy of Dare, that has chalked up more than 12 million downloads to date? AKQA has also made ...

The Social Experience Economy

of everybody and how they are related. To date, the biggest barrier to creating this ecosystem online has been ... they want to spend and which dates suit everyone in their party. Social product experiences connect ...

Unleash the power of production

for the digital industry already exists. What needs to change are out-dated attitudes. Agencies and clients need ...

A newly converged world

to deliver highly tailored brand experience to individuals in public spaces, content that draws directly ...

The Sun launches Grand National sweepstake app

to one of The Sun's properties. The publication plans to update the Sweepstake Shaker with other ...

And in the real world... Vodafone, Porsche, M&S and more...

the two companies merge to create a 9 billion public transport powerhouse. Source: The Times ...

IBM launches Wimbledon mobile app

LONDON - IBM is aiming to help tennis fans navigate their way around Wimbledon and keep up to date

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.