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The Social Experience Economy

of everybody and how they are related. To date, the biggest barrier to creating this ecosystem online has been ... they want to spend and which dates suit everyone in their party. Social product experiences connect ...

Unleash the power of production

for the digital industry already exists. What needs to change are out-dated attitudes. Agencies and clients need ...

End of 'digital' road

traditionally out of the public gaze. For example, customer service departments will chat real time to large ... , or recruiters will promote the CSR initiatives of the company through public webinars to entice new applicants ...

A newly converged world

to deliver highly tailored brand experience to individuals in public spaces, content that draws directly ...

The Work: Private view

"knickers at Twickers"? For the benefit of that tiny minority of you who have not "enjoyed" a public school ...

National Savings kicks off all-agency review

accounts every five years. The final date for a decision on its agency relationships is April 2008 ... . Its latest work has included Sugar attempting to convince the public to invest their money in premium ...

The Work: Private View

trouble in the dubbing studio than the Stones on Top of the Pops -my,how that probably dates me ...

Close-Up: Newsmaker - TMW founders cash in on Creston's expansion

." HOW THE DEALS COMPARE TULLO MARSHALL WARREN Date: April 2006 Purchaser: Creston Potential total ... sector. The TMW partners have a three-year earn-out deal. GLUE LONDON Date: August 2005 Purchaser: Aegis ... -out, was struck on projected earnings, with the agency predicting turnover of £4 million for 2005. MCBD Date ...

Post Office seeks publisher for launch of customer title

The organisation has sent a request for information to a longlist of publishing companies, and is now drawing up a shortlist. The publication, which will be available throughout the Post Office's 16,000 branches, will be designed to alert consumers to its range of new services: travel insurance ...

The Work: Private View

the campaign feel dated. Maybe it's just that they are reminiscent of the Rowan Atkinson era, but just ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.