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Public to choose winner of new YouTube Ad of the Year award

of the Year winner will be chosen by the general public. While a judging panel of marketing experts ...

Public View - Comparethemarket.com 'Sergei bloopers' by VCCP

LONDON - Were members of the public impressed by the new online out-take film for Comparethemarket...Watch the video above to find out. View the original ad: Comparethemarket.com 'Sergei bloopers' by VCCP Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...

Public View - Mastercard 'street party' by McCann Erickson London

- but what did members of the public think of it?

Public View - Barclays 'pig herder' by Bartle Bogle Hegarty

LONDON - What did the public think of Barclays' latest TV spot, featuring a voiceover by Stephen...The ad features a woman rounding up piggy banks in her garden. Watch the video above to see what the public made of the ad. Watch Barclays 'pig herder' by Bartle Bogle Hegarty ...

And in the real world... public borrowing, Tiscali, UBS and more

, the Chancellor, is expected to announce that annual public borrowing is set to rocket to almost 175 billion over ...

C4 plugs public service output

St Luke's has created a series of ads aimed at helping the broadcaster in its fight to win public...Channel 4 has handed St Luke's a brief to promote its public service output ahead of the Government's review of public service broadcasting. It has appointed St Luke's without a pitch to create ... . In a recent Ofcom report, the regulator ruled that £300 million should be budgeted for a new public ...

Media Forum: Should C4 get public funding?

of the embarrassment when Channel 4 chairmen make anguished public spectacles of themselves in attempting to draw ... broadcaster, it will have to seek public funding in some form. That could mean deriving funding on a programme ... direct public funding. If it becomes less reliant on audiences, audiences will inevitably fall. Airtime ...

EDITORIAL: M&C Saatchi can help Coutts get up to date

Rumour has it that in the days when advertising was awash with cash, at least one agency rewarded its rising stars with a Coutts account and a few thousand quid to put in it. That was also when Coutts' managers happily bought their clients lunch but thought it bad form to actually sell them...

OPINION: At least one bank knows public mood

NatWest s new commercial through M s sympathy vote. Barclays advertising suggesting big is good - when most people think it s anything but - is beginning to look like a parody of itself. Nice to see NatWest turning aside from its previously impenetrable TV campaign to state a few simple truths.

with the public, Jenny Watts writes

. Each month, Campaign asks the public to rate Britain s 20 most-watched ads. The sores range from zero ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.