19 Apr 2012
The cinema sales house DCM has launched a networking event designed to bring together advertising and media folk.
28 Feb 2012
| by Maisie McCabe
widespread offence to the public and are considered less offensive than TV ads, according to research from...The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile ...
the OMC said endorsed the position taken by the ASA and suggested the body reflects public opinion ...
24 May 2011
| by Sara Kimberley
Fujifilm, one of the UK's leading digital camera companies, is launching its biggest-ever TV ad campaign this week.
12 May 2011
| by Russell Davies
you'd turn to dating sites, but which one? Which one's going to yield the perfect partner for someone ...
mathematicians, described by The Boston Globe as "the Google of online dating".
Why am I telling you this ...
's increasingly something people understand and respond to. It says this: "We use math to get you dates. It ...
03 May 2011
| by Sara Kimberley
Just over two thirds of the British public trust advertising to "some extent" or "to a great extent...said, there is more that the industry could do to build a more positive reputation among the public ...
encouraging they indicate that the public isn t necessarily indifferent to advertising ...
01 Oct 2010
| by Sara Kimberley
The ad debuts tomorrow (2 October) and will be the biggest ad for the brand to date. It will use a new strapline "Subscription-free satellite TV. There is no catch", as part of a new brand strategy.
The campaign includes a series of 60- and 30-second TV ads that run through to January 2011. It has been ...
06 Sep 2010
| by Noelle McElhatton
of the Year winner will be chosen by the general public. While a judging panel of marketing experts ...
02 Jun 2010
| by Ben Bold
Doritos has shortlisted 15 ads made by members of the public for its 'King of Ads' campaign after.... The judges will select three ads, at which point the public will get to decide the winner, who will scoop ...
02 Feb 2010
Watch the video above to find out more. Watch the original ad: BBC winter Olympics Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...
28 Sep 2009
LONDON - What did the public think of the new ad campaign for family tree research website Ancestry.co.uk?...Watch our video above to find out. Watch the original ad: Ancestry.co.uk 'find us' by Hurrell Moseley Dawson and Grimmer Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...