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22 Mar 2012
restaurant in Catalonia, while the Hungarian fashion publication Lack designed a magazine to look like a ...
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Katherine Levy: The big bad wolf in the story is actually The Guardian itself
22 Mar 2012 | by Katherine Levy
You know what I'm going to discuss next, don't you? Yes, that's right. It's amazing how quickly Pavlovian conditioning can take hold of the individual or public consciousness. Just weeks ago, most of us only associated the three piglets with childhood, when it was acceptable for another human being ...
Is Facebook revamp a hit?
22 Mar 2012
for an initial public offering - and the hype is that it will achieve a post-IPO valuation of $100 billion ...
Advertising and media industry in youth opportunities push
20 Mar 2012 | by Daniel Farey-Jones
the application process with a blaze of publicity from media partner Metro. The list includes creative agencies ...
Campaign Viral Chart: Angry Birds burst in but Kony keeps spreading
16 Mar 2012 | by Ben Hall
'Kony 2012', funded by a campaign group called Invisible Children and directed by co-founder Jason Russell, set the social web alight last week when its was shared five millions times in a matter of days . The 30-minute film is intended to raise public awareness of the crimes of Ugandan warlord Joseph Kony ...
Shreddies and Cheerios fight croissants in breakfast ads
13 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
Cereal Partners, which makes Nestl s cereal brands in the UK, hired McCann London to demonstrate to the public that not all breakfasts are equally nutritious. An online ad, called "battle of the breakfasts", shows giant bowls of Cheerios, Shreddies and Nesquik fighting against some jam on toast, a croissant ...
Campaign Viral Chart: Film plea for warlord's arrest goes stratospheric
09 Mar 2012 | by Ben Hall
The 30-minute film to raise public awareness of the crimes of Ugandan warlord Joseph Kony
Octagon buys creative and music agency FRUKT
06 Mar 2012 | by John Reynolds
will not result in redundancies. FRUKT was set up in 2001 and advises clients which to date have included ...
Social video: Disruption in the media economy
05 Mar 2012 | by Suzanne Bidlake
viral hits each year, exploding into the public consciousness and spreading contagiously across the web
Morrisons, Unilever and Mercedes trial NFC and QR outdoor digital technology
05 Mar 2012 | by John Reynolds
to date made use of the technology. Follow John Reynolds on Twitter @johnreynolds10 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
