Phones4U horror spot tops 2011's most complained about ads
30 May 2012 | by Arif Durrani and Ben Hall
general sense of public opinion and the kinds of themes and images that might not be to everyone's liking ...
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National Grid launches public affairs pitch
31 May 2012 | by John Owens
National Grid has launched a pitch process for its public affairs work, as the energy industry...The review follows six years with Bell Pottinger Public Affairs (BPPA), which was appointed ... is understood to include public affairs support in the UK and European Union, and will cover the main policy ... of public affairs, James MacColl, said: 'We are just making sure that we keep track of the bill ...
Twitter boss: UK brands 'driving ad innovation'
15 May 2012 | by Sarah Shearman
the site is likely to have raised an estimated 3m in adspend in the UK so far. In the first public ...
Nike marketing boss attacks 'institutionally analogue' businesses
14 May 2012 | by Nicola Clark
To mark the publication of their book Velocity, Nicola Clark talks to Nike's Stefan Olander.... Olander has, however, achieved a more long-term goal with the publication of Velocity: The Seven New Laws ... to be relevant in young consumers' lives and you don't understand the power and role technology plays ...
Oil & Gas UK calls in MHP
10 May 2012 | by John Owens
Oil & Gas UK has called in MHP as the trade association looks to engage more fully with the public...we tend to focus on our specialist publics such as journalists and those within political process ...
Save the planet marketing 'won't change consumer behaviour'
03 May 2012 | by Gemma Charles
, super easy, highly relevant and it creates a feelgood factor without going anywhere near the word green ...
All About ... The EU Cookie Law
19 Apr 2012 | by Nick Stringer, director of regulatory affairs at Internet Advertising Bureau
important to the content and services that they enjoy; why it makes it better and relevant; and how ...
Locog defends role of embattled Olympic sponsors
17 Apr 2012 | by John Reynolds
-ures three animated films and asks the public to vote for the worst corporate sponsor . Locog has shied ...
ISBA slams doctors for 'abdicating responsibility' in obesity debate
16 Apr 2012 | by Arif Durrani
flawed". He called for "bold and tough" action, including new regulation. Responding Ian Twinn, public ... , argues ISBA. Twinn said: "One of the biggest problems we face with negative publicity like ...
Trafigura Beheer BV brings in Victora Dix for senior comms role
03 Apr 2012 | by John Owens
Cohn Wolfe, she was practice head at Hotwire Public Relations. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
