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Campaign Viral Chart: P&G Olympics ad shared over 300,000 times

, to be shared 2.1 million times. A public service ad for US organisation Safer Sex For Seniors, showing fully ...

Campaign Viral Chart: Kony clings on despite St Pat's Guinness boost

The 30-minute Kony film, an ad to raise public awareness of crimes committed by the Ugandan warlord Joseph Kony, has topped the chart for the past three weeks and has now been shared more than five times a second since it was published on 5 March. Since last week, the film has attracted five ...

Campaign Viral Chart: Angry Birds burst in but Kony keeps spreading

'Kony 2012', funded by a campaign group called Invisible Children and directed by co-founder Jason Russell, set the social web alight last week when its was shared five millions times in a matter of days . The 30-minute film is intended to raise public awareness of the crimes of Ugandan warlord Joseph Kony ...

Campaign Viral Chart: Film plea for warlord's arrest goes stratospheric

The 30-minute film to raise public awareness of the crimes of Ugandan warlord Joseph Kony

Comet slammed for advertising 'misleading' discounts

A member of the public complained to the ad watchdog after seeing a television spot on 23 October, which advertised savings of up to 200. The creative by Nice Biscuits featured an LG 50-inch plasma TV being offered for 499. The accompanying on-screen text claimed it had only been offered ...

Russell Davies: It's time to educate your clients to the reality of 3D printing

it bursting into public attention and media outrage. We're not quite at the John ...

2012 CES offers a glimpse into the future for brands

enough. Marketers need to develop a strategy based on relevant content (predominately video-based going ... was about showcasing technology enhancements that will help us be more relevant and connected with consumers ...

Phones4U horror ad triumphs against flood of complaints

. It caused a public outcry from people who believed it was "unduly distressing and inappropriately scheduled ...

Reed asks public to pick new TV ad

Reed, the recruitment agency, is launching a crowdsourcing campaign asking the public to vote...destinations, created by Steel. The ad that receives the most public support will run on primetime national ... , to create us a new TV ad." Nick Bennett, creative director of Steel, added: "Not only do the public ...

How creativity takes centre stage at Google

the public to come up with an experiment to be conducted in space to explore the possibilities of life ... the public can keep their data safe online. Products such as Google's new phone, expected to be called Nexus ... circuit, recently said that he could imagine a future of eye-tracking targeted ads online, where relevant ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.